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Hayden Richards
Attended University of the West Indies
Lives in United Kingdom
181 followers|122,040 views
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Hayden Richards

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Post-Bezos, The Washington Post is making its ads “all about users-first”

Launched eight months ago, its RED group has developed user-targeted ad tools for the Post and for licensing to other publishers. Please visit Marketing Land for the full article.

http://mklnd.com/2fhSSuE


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Twitter adds to live sports roster with weekly MLB, NHL games

Twitter has assembled a big three of live sports streams, and it's also adding its own version of "SportsCenter." Please visit Marketing Land for the full article.

http://mklnd.com/2ff34nD


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Are you telling all your prospects the same story?

If you are, then it's time to rethink your strategy. Columnist Jeffrey L. Cohen explains why the right marketing automation program will help you target prospects with the stories they care about. Please visit Marketing Land for the full article.

http://mklnd.com/2fvgJI9


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The missing link in your content promotion strategy

Sure, you're creating great content, but are you connecting your leads to sales? Columnist Quinn Whissen explains why attributing leads to revenue is essential for your content promotion strategy. Please visit Marketing Land for the full article.

http://mklnd.com/2ftOYPW


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Marketing Day: Facebook targeting options, forecasting video trends & more

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article.

http://mklnd.com/2ft64xu


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3 ways phishing destroys marketing ROI

Columnist Estelle Derouet discusses the direct hit that fraudulent email can take on your revenue and what you can do to fight it. Please visit Marketing Land for the full article.

http://mklnd.com/2fs0881


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Do you have what it takes to be a martech genius?

How well do you know marketing technologies? Do you know what makes a martech stack world-class, or the difference between ABM and CRM?  Put yourself to the test with the MarTech Challenge! Get your score in less than three minutes, then challenge a friend or colleague. Take the quiz! Please visit Marketing Land for the full article.

http://mklnd.com/2eQ7V3m


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MarTech Today: SEO issues and HTTPS, “Do Not Track” requests & more

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From Marketing Land: Is your HTTPS setup causing SEO issues? Jul 22, 2016 by Tony Edward Although Google has stated that sites using HTTPS will be given a minor... Please visit Marketing Land for the full article.

http://mklnd.com/2fvTuxC


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From in-house to agency: how to adapt

Ready to make the leap from in-house to agency? Columnist Matt Clough discusses what you should expect and offers some tips on how to make it a smooth transition. Please visit Marketing Land for the full article.

http://mklnd.com/2eTNhPQ


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Verizon is buying Yahoo for $4.83 billion

The deal does not include Yahoo’s cash, its Alibaba shares or Yahoo Japan. Please visit Marketing Land for the full article.

http://mklnd.com/2ftjLN7


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MarTech Today: Visible Measures’ video forecasting tool, data segmentations for Google paid search analysis & more

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From Marketing Land: Visible Measures launches tool to forecast future video trends Jul 21, 2016 by Barry Levine Boston-based company says its Industry Forecaster is... Please visit Marketing Land for the full article.

http://mklnd.com/2eRRL9v


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Marketers: Stop, drop and build a digital hub

What's a digital hub, and what can it do for your organization? Columnist Sanjay Dholakia explains why having a central nervous system for marketing is a no-brainer. Please visit Marketing Land for the full article.

http://mklnd.com/2fr1YG6


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Digital Strategist and Growth Hacker
Education
  • University of the West Indies
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All things Digital.
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