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Harry Zenklusen
Works at INM AG
Attended FHNW Hochschule für Wirtschaft
Lives in Zurich, Switzerland
548 followers|157,364 views
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Harry Zenklusen

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Gehst Du an die #SOM15  +Swiss Online Marketing  ? 

Ich bin am 15.4. und 16.4. vor Ort und freue mich über ein Meet&Greet.

PS: oder komm doch zu meinem Kurzreferat "Mobile Web oder Mobile App?" am Donnerstag, 16.04., 09:20 Uhr, Praxisforum 2 - Halle 1. 
+swiss
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+Harry Zenklusen Wo ist die Toilette?
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Harry Zenklusen

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Google Now wird erweitert.
Eager for some more Google+ information in your Google Now feed? It looks like Google has started adding Stories photo albums to its digital assistant.
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Die wichtigsten SEO Leistungskennzahlen (KPIs)

#suchmaschinenoptimierung   #searchengineoptimization   #KeyPerformanceIndikatoren   #measure   #analytics  
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Wir stellen die 9 wichtigsten SEO KPI´s vor, an deren der Erfolg einer Internetpräsens gemessen werden kann.
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Did you know most of the Google Calendar team is based in Zurich? 
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Best Practices For Table Filters In Google Analytics

#bestprice  

via +Paul Koks 
Table filters are a very powerful feature in Google Analytics. They allow you to perform deep analysis from within the interface. In this article you will learn best practices when it comes to table filters and a few related topics.
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Excellent article with links to other great resources on Google Analytics segmenting and filtering. Thanks for sharing it!
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Wurde langsam Zeit (und sieht schic aus) : 

The new Google Contacts

#googlecontacts   #gmail  
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Use Chrome’s mobile emulator to get your site Mobile Friendly

#mobilefriendly  
Preview your site on any mobile device using the Mobile Emulation Tool in Chrome Developer Tools. This is a must-have tool for any developer or marketer.
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This is a magnificent +Moz  blog post by +Jeff Sauer :

Advanced Content Analysis in Google Analytics

#googleanalytics   #measure   #contentmarketing   #contentmarketingtips  
With the right setup, Google Analytics offers far more than the standard built-in metrics for your content. This post shows how to use content groupings and custom dimensions to maximize your insights.
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Um die Effektivität von Online-Marketing-Maßnahmen beurteilen zu können, sollte man zunächst entscheiden, welche KPIs man überhaupt zur Erfolgsmessung berücksichtigen sollte. Hier die 5 wichtigsten KPIs für eCommerce.

#ecommerce   #KeyPerformanceIndikatoren    #measure   #analytics  
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Wie kann man den Erfolg im Onlinegeschäft messen? Diese 5 wichtigsten E-Commerce-KPIs sollten Sie immer überwachen.
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*+Google Analytics  is powerful, but do you really know how to use it? *

Take the data from Google Analytics and make adjustments to your site to get more visitors and conversions. But how to ?

some very good tips from +Neil Patel  in his article.

#howto   #googleanalytics   #GAtips  
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Thanks very useful info
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How to define goal conversions in +Google Analytics  ?


Check this article.

+Social Media Explorer 
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HOW ARE YOU DOING TODAY
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Harry Zenklusen

Web/Google Analytics allgemein  - 
 
Das intiale Setup von Google Analytics kostet Zeit (und Nerven), rentiert sich aber schnell. Hier finden Sie gesammelt 10 Tipps für das perfekte Google-Analytics-Setup.

#googleanalytics  
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Google Analytics bleibt auf vielen Websites hinter seinen Möglichkeiten zurück. Mit diesen zehn Tipps holt ihr mehr aus eurem Setup raus.
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People
Have him in circles
548 people
Stefan Wyss's profile photo
Erika Fischer's profile photo
Mustapha ben khedher's profile photo
Réulison Silva's profile photo
Christian Mäder's profile photo
Linus Hierholzer's profile photo
Höfliger Ronald's profile photo
Alex Hefter's profile photo
Aminu Yahaya Ohinoyi's profile photo
Work
Occupation
Digital Strategist
Skills
Digital Digital Marketing Online Online Marketing Online Kommunikation SEM Suchmaschinenmarketing SEA Suchmaschinenwerbung SEO Suchmaschinenoptimierung SMM Social Media Marketing Twitter Facebook Google+ LinkedIn Xing EMM E-Mail Marketing Mobile Analytics Web Analytics Google Analytics Website Web Design Web Entwicklung E-Commerce E-Business Beratung Strategie Strategische Beratung Konzeption Konzeptionelle Beratung
Employment
  • INM AG
    2014 - present
  • Swisscom
    2013 - 2014
  • Schweizer Radio und Fernsehen
    2008 - 2013
  • Privatklinikgruppe Hirslanden
    2005 - 2008
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Zurich, Switzerland
Story
Tagline
Digital Marketing & Social Media Professional
Introduction
• marketing professional with a digital marketing expertise
• online marketing experience in different channels
• exceptional skills with online tools 
• conceptual and analytical skills
• structured and pragmatic
• results orientation
• strong organization and communication skills
Bragging rights
father & husband, marketer, sportsman
Education
  • FHNW Hochschule für Wirtschaft
  • IAM Institut für Angewandte Medienwissenschaft
  • ZHAW School of Management and Law (ex. HWV)
Basic Information
Gender
Male
Birthday
May 8