Yesterday I made a comment that SEO is dead. I was hoping to spark some sort of debate but that didn't happen so I thought I'd explain why I think #seo
It's dead because we are humans not robots anymore. Day by day website wising up to the Internet. We demand some forms of human connection and not some page that is put there because of various seo tactics.
I start my searches on social platforms and I'm doing just fine. I understand that we need it in some instances but I don't think that it is as important as it is made out to be.
I want a story, a message, something that grabs me and makes me want to be behind the brand.
Plus if you really think about it for a second seo and #ppc
is much like the billboard marketing of digital. It's one way communication. There is no dialog involved. You are throwing your message out there and hoping for the best.
As time goes on seo will be put further and further into the grave. A story is what matters today.
What do you think? #debate