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Gus Ferguson
Works at Quad
Attended University of Glasgow
Lives in London
1,174 followers|80,062 views
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Gus Ferguson

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Terrible Relish broadband review
Relish broadband's service is an example of a business that is all talk and no substance. For all their great marketing, well designed website and, on the face of it, a great offering - their product is shockingly bad and the customer service terrible.
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So... what you doing on the 18th September? I'll be at London's #DigitalSummerParty  !
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Gus Ferguson

commented on a video on YouTube.
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This makes me tingle all over....
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Felix Marsh's profile photo
 
Yup. That looks pretty cool.
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What's on for London's digital people in June:
Here's a slightly late list of the best upcoming events in June for London's digital people... if you've any that you'd like to add please let me know @TetradGu
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Beautiful geometry
 
More Geometry Experiments 

►By Gugo Torelli: http://gugo-torelli.tumblr.com/ 


No words! These amazing gifs speak for themselves! 

Or rather, I naturally add, according to Pythagoras, that " the geometry of forms is solidified music ". (Geymonat, 1970)


#amazing_geometry #mathematics #animated_gif
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This webinar looks amazing... can't wait! 
 
Have you ever...

...really stopped to think about why you do what you do? 
...wondered whether there is commercial opportunity where your passions and skills collide?
...wished for a clear way to reflect on these questions and create a successful future?
 
On Wednesday 16th at 16.30 UK time I'll be hosting a live webinar where I will outline some of the techniques and methods that I’ve used throughout my career to ensure total clarity of purpose and actionable steps in making that purpose a reality.
 
I want to challenge you to think about your career or your company in ways you may not have previously considered. Wherever you are heading, and however clear your current goals are, it is critical to think about future-proofing your ambitions and business practices, given the modern landscape of perpetual change and the relentless advances in technology.

By the end of the online session, I want you to feel excited and motivated by the clear spaces of opportunity, removing any vague and undefined hopes.
 
Now is the time to make this happen.

I believe I can help to stretch your thinking so that you understand and capitalise on the opportunities your true purpose presents moving forward. If this mission resonates with you I would be delighted if you could join me on Wednesday 16th at 16.30 UK time (currently GMT+1).

If you accept click 'Yes' to show you're planning to join the webinar, you'll receive more information nearer the time. I'd love to spend time with you if you're available.

--

For those not joining the interactive webinar, it will be streamed live on Google+ (for those with a Google+ account): https://plus.google.com/+JonathanMacDonald/videos/p/pub

And for those who don't have a Google+ account, it will also be streamed live on YouTube: https://www.youtube.com/user/thejonathanmacdonald
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Gus Ferguson

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Big news!!! 
 
I’ve been involved since we first started testing authorship markup and displaying it in search results. We've gotten lots of useful feedback from all kinds of webmasters and users, and we've tweaked, updated, and honed recognition and displaying of authorship information. Unfortunately, we've also observed that this information isn’t as useful to our users as we’d hoped, and can even distract from those results. With this in mind, we've made the difficult decision to stop showing authorship in search results. 

(If you’re curious -- in our tests, removing authorship generally does not seem to reduce traffic to sites. Nor does it increase clicks on ads. We make these kinds of changes to improve our users’ experience.)

On a personal note, it's been fun and interesting travelling the road of authorship with all of you. There have been weird quirks, bugs, some spam to fight, but the most rewarding thing has been (and will continue to be) interacting with webmasters themselves. We realize authorship wasn't always easy to implement, and we greatly appreciate the effort you put into continually improving your sites for your users.  Thank you!

Going forward, we're strongly committed to continuing and expanding our support of structured markup (such as schema.org). This markup helps all search engines better understand the content and context of pages on the web, and we'll continue to use it to show rich snippets in search results.

It’s also worth mentioning that Search users will still see Google+ posts from friends and pages when they’re relevant to the query — both in the main results, and on the right-hand side. Today’s authorship change doesn’t impact these social features.

As always, we’ll keep expanding and improving the set of free tools we provide to make it easier for you to optimize your sites. Thank you again, and please keep the feedback coming.
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A new, more fun logo for OMN.... what do you think?
 
New logo! What do you think? :)
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Words of wisdom...
 
UBER-post on travel marketing online!  
Here's 3k words, AND a 40 minute presentation from a travel marketing conference: 
http://webmarketingschool.com/online-travel-marketing-seo-social-media-2014/
hope its of value to you, if so please share!
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All you need to know about The Right To Be Forgotten - I encourage rioting in my quote. It's that serious. 
The Right To Be Forgotten brings up Privacy Issues - Jackie Hole Discusses the removal of history from internet archives and reasons why we may want to have the right to remember.
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Every sector is ripe for disruption, as long as you have an innovative idea to shake it up http://virg.in/nsi #virgindisruptors
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The point about the two pronged approach to deciding whether something is advertising or not is the key here. Payment and control... if the ASA believes that there has been payment made to a blogger, and control over the content, then they will look on that work as advertising... but for posts created by the blogger without brand control, even if their time is paid for, they won't consider this advertising... therefore no need to mark as sponsored content! 
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People
In his circles
1,156 people
Have him in circles
1,174 people
David Allen's profile photo
simon penson's profile photo
Peter Young's profile photo
Aaron Snow's profile photo
Stefano Harley's profile photo
lucas nguyen's profile photo
marc karpinski's profile photo
Henry V's profile photo
tahir zaheer's profile photo
Work
Occupation
Online Content Marketing, Customer Experience
Skills
digital marketing, seo, content marketing, social media, public relations
Employment
  • Quad
    Non-Exec Director, 2014 - present
  • The Tetrad Consultancy
    CEO and Founder, 2014 - present
    The Tetrad Consultancy runs the Digital People community and site, and undertakes various digital projects and consultancy work on behalf of some of the world's biggest brands.
  • OMN London
    Organiser, 2010 - present
  • Quad
    Joint MD, 2009 - 2014
  • Forty2 Digital
    Director, 2008 - 2009
  • Clash Media
    Head of Agency Sales, 2006 - 2008
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
London
Previously
Glasgow - Madrid - Neuchatel - Sierre - Kavos - Amsterdam - Leeds - London - Paris
Story
Tagline
Digital Passionist. Content Marketing Strategist. Glaswegian. Smiler.
Education
  • University of Glasgow
    European Civilisations, 1996 - 2001
Basic Information
Gender
Male
Other names
Fergus
Gus Ferguson's +1's are the things they like, agree with, or want to recommend.
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