Profile

Cover photo
Verified name
Greg Sterling
Works at Local Search Association
Lives in Bay Area, CA
200,542 followers|1,442,325 views
AboutPostsReviews

Stream

Greg Sterling

Shared publicly  - 
 
Among the distribution of mobile payments at local Portland restaurant RUA, owner Jason Myers says that about 90 percent are Apple Pay and about 10 percent Android Pay.
Following Square's Portland campaign, the city has a higher penetration of mobile wallet payments than the national average.
1
Juliana ntow's profile photo
 
hello my name is juliana i live in us i want to chat with you
Add a comment...

Greg Sterling

Shared publicly  - 
 
Google says that it has invested “more than $60 million” in the proprietary system. Google adds that “well over 90 percent [of content creators choose] to monetize videos containing their copyrighted material.”
Google says its Content ID copyright management system is working and helping "creators" monetize their content.
1
1
Brown Frances Moriah's profile photo
 
Hello Greg how are you doing today?
Add a comment...

Greg Sterling

Shared publicly  - 
 
The collected data reflect consumer shopping foot-traffic patterns and retail “trade areas,” according to Michael Hayes, UberMedia’s CMO. The methodology was then translated into an advertising and offline attribution product. “We look at shopping patterns throughout the day to determine the optimal shopping area for each location"
Company's dynamic targeting is based on actual foot traffic patterns throughout the day and specific to each location.
1
Add a comment...

Greg Sterling

Shared publicly  - 
 
In Q1 Angie’s List had revenue of $83.9 million, which was flat. Angie’s List has just over 3.3 million paid memberships, which the company estimates is 14% market penetration.
Under pressure to grow usage and revenue, Angie’s List has been testing a "freemium" model for several months and this morning announced "free membership nationwide." In the past several quarters, membership growth has been flat though retention is around 75%. Opening the site
1
Add a comment...

Greg Sterling

Shared publicly  - 
 
Despite 92% of local business owners being dependent on mobile, only 6% said they used mobile as a "top marketing channel."
Mobile loyalty platform flok recently conducted a small business survey that produced some interesting findings around use of mobile and mobile marketing. At the highest level the findings can be summarized as follows: Business owners, regardless of age, are dependent on their mobile devices
1
Add a comment...

Greg Sterling

Shared publicly  - 
 
Users who already have an Echo can get an additional $10 off an order if they use voice purchasing through virtual assistant Alexa.
Today is Amazon's "Black Friday in July" Prime Day. Among many other deals, the company is offering its Echo at a $50 discount. Users who already have one can get an additional $10 off an order if they use voice purchasing through virtual assistant Alexa. To utilize the capability,
1
Add a comment...

Greg Sterling

Shared publicly  - 
 
According to Brent Franson, CEO of Euclid, 82 percent of retailers have WiFi in store and half of those offer guest WiFi. Euclid Connect seeks to utilize that guest WiFi an obtain log-in/opt-in information from in-store smartphone shoppers.
WiFi offers the "lowest friction" way for retailers to better understand their in-store customers.
1
Add a comment...

Greg Sterling

Shared publicly  - 
 
Sports Authority stores saw a nearly 40 percent decline in overall foot traffic in the year leading up to the bankruptcy and store closure announcement. This is the kind of predictive information that investors and financial analysts see as golden.
NinthDecimal analysis of consumer store visits shows broader value of retail foot traffic data.
1
Add a comment...

Greg Sterling

Shared publicly  - 
 
The new charges focus on exclusivity provisions in “AdSense for Search“ with third party publishers. In addition, a “supplementary statement of objections” is intended to respond to Google’s arguments against the original EC charges in its shopping “search bias” case.
AdSense for Search contracts with publishers are the focus of the new charges coming from from the European Commission.
1
Add a comment...

Greg Sterling

Shared publicly  - 
 
The Alexa voice-based commerce sales are also significant and may be the most interesting piece of information in the Amazon release.
Amazon Echo sold massively and there was one v-commerce purchase per second according to the company.
1
Add a comment...

Greg Sterling

Shared publicly  - 
 
You think that brands and companies would know by now that if they pay “influencers” to promote a product and don’t disclose that fact that the US Federal Trade Commission (FTC) will come after them. This happened earlier this year with gaming network Machinima and retailer Lord & Taylor and now it has happened to Warner Bros. Home Entertainment (Warner).
The company paid YouTube and social media influencers to promote a video game to their audiences without revealing that the content was sponsored.
1
Add a comment...

Greg Sterling

Shared publicly  - 
 
Google will now let mobile users filter hotel search results by price or rating. In addition, Google says that hotel search will respond to more precise queries such as, “Pet-friendly hotels in San Francisco under $200.”
New tools are intended to respond to increase in mobile travel traffic and bookings.
1
Add a comment...
People
In their circles
113 people
Work
Occupation
Philosopher-King, Clairvoyant
Skills
Seeing through walls into buildings, divining the future
Employment
  • Local Search Association
    2014 - present
  • Sterling Market Intelligence
    Principal, 2006 - 2014
  • Opus Research
    Senior Analyst, 2007 - 2014
Story
Tagline
You kids get off of my lawn . . .
Introduction
Greg Sterling is an analyst and writer covering a broad range of topics around the impact of digital media on consumer behavior. He is currently VP of Strategy and Insights at the Local Search Association.

Sterling is also a contributing editor for Search Engine Land. Back in the distant mists of time Sterling was also an attorney. 
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Bay Area, CA
Small but very friendly neighborhood gym. Owners are great and atmosphere is very low pressure. Good equipment. Have been a member for more than 10 years.
Public - 2 months ago
reviewed 2 months ago
This is a terrific boutique hotel in a great location
Public - 10 months ago
reviewed 10 months ago
Public - a year ago
reviewed a year ago
Quality: Very GoodFacilities: Very GoodService: Excellent
Public - 3 years ago
reviewed 3 years ago
51 reviews
Map
Map
Map
The hotel is splashy and fun in many ways. However I found the service to be sub par
Public - 10 months ago
reviewed 10 months ago
Great room, Well located in Old Montreal. Beautiful art collection in hotel. Staff was terrific.
Public - 3 years ago
reviewed 3 years ago
Food: Very GoodDecor: GoodService: Very Good
Public - 3 years ago
reviewed 3 years ago