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Greg Sterling
Works at Local Search Association
Lives in Bay Area, CA
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Greg Sterling

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The most interesting takeaway for me was that there was no single app that I could entirely rely upon. There was no single winner. 
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While Nadella repeatedly talks of a mobile-first world, he doesn’t specifically mention Microsoft’s mobile OS. The focus instead is on personal computing, business productivity and the cloud. 
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There’s the jurisdictional question of who gets to set policy across the EU with its 28 member countries.
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More than 70 percent of app usage is concentrated in the top 200 apps.
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It remains to be seen what AOL buyer Verizon does with the property. However a pre-installed MapQuest app on Verizon handsets could give the product a major consumer boost.
Reported yesterday and confirmed today  MapQuest is planning a big overhaul with under the hood and user-interface upgrades. At the center of that is a new partnership with independent mapping provider Mapbox, which also works with Foursquare, Pinterest and others. Here's what MapQuest said
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The challenges of innovating as a public or established private company with a legacy revenue stream are well documented. I don’t mean to minimize them.
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There were also a series of examples of location-aware search, which hadn’t been demonstrated previously anywhere.
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Greg Sterling

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Drivers apparently won’t be able to earn a salary from the service, making it less like more established ridesharing services such as Lyft or Uber. 
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Aviate is effectively Google Now’s fraternal twin. And that’s the problem: it’s not different enough. 
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I have lost my yahoo ID. what can I do now? 
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Greg Sterling

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it's quite possible that the dominant form of "location-based" digital marketing in the near future could have almost no relationship to a smartphone user's actual, real-time location.
Yesterday I had the chance to speak at an event called Mobile Insight Summit. A wide range of location-based issues were discussed; my talk was about online-to-offline attribution. The event was directed at ad agencies and was put on by Industry Index and sponsored by Think Near. This was a sophi
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The French and many European privacy regulators believe that RTBF is undermined by the retention of content in the Google.com index. Accordingly, CNIL is giving Google 15 days to comply with its demand or face sanctions.
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Greg Sterling

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From the browser version of Maps you’ll see a prompt: “send to device.” You’ll get an immediate notification that, when tapped, takes you to the destination within Google Maps.
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Work
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Philosopher-King, Clairvoyant
Skills
Seeing through walls into buildings, divining the future
Employment
  • Local Search Association
    2014 - present
  • Sterling Market Intelligence
    Principal, 2006 - 2014
  • Opus Research
    Senior Analyst, 2007 - 2014
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Tagline
You kids get off of my lawn . . .
Introduction
Greg Sterling is an analyst and writer covering a broad range of topics around the impact of digital media on consumer behavior. He is currently VP of Strategy and Insights at the Local Search Association.

Sterling is also a contributing editor for Search Engine Land. Back in the distant mists of time Sterling was also an attorney. 
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Bay Area, CA
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Great room, Well located in Old Montreal. Beautiful art collection in hotel. Staff was terrific.
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Great for families.
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