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Greg Matthews
Works at WCG
Attended Lake Forest College
Lives in Austin, TX
2,953 followers|54,634 views
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Greg Matthews

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What's a global online health ecosystem?
Everyone who spends much time with me is a little sick of the "global health ecosystem" by now, because I've been obsessed with it for the last 3 months. For the rest of the world, though, it's a pretty new concept. In a nutshell:

We've been studying physi...
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Greg Matthews

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Are physicians ethically obligated to be online? +Wendy Sue Swanson (aka Seattla Mama Doc) thinks so. What about you?
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While I have enormous respect for Wendy/Dr. Swanson and all that she does to help patients whenever and however she can, I think too many mainstream patients are still uncomfortable with the privacy concerns presented by sharing their intimate health information on the Web such that they'd prefer their doctors to simply stick to practicing medicine and communicating with them in the more traditional methods. Personally, however, I conceptually agree with Wendy and think health care social media is, and will be, an integral part of the practice of medicine - especially for patients with chronic illnesses.  But, at this particular point in time, I think it is more of a "bonus" or luxury to patients than it is a "need" or expectation. That said, this patient "expectation" of virtual service is changing FAST, however. More specifically, I have relationships with a few doctors considered amongst the leaders in their respective medical specialties by virtue of my 30+- years as a chronic patient with an incurable disease and they have no Web presence whatsoever and some of them even tell me it is the computer which complicates their practices as patients come to them after doing their own "Google diagnosing" which adds a great deal of emotional stress to the diagnostic and treatment processes. Accordingly, I understand why they don't make themselves even more accessible to patients via the various online platforms.  But they are from an older generation and likely the last generation of healthcare professionals who don't integrate online services to their medical practices to meet what have become reasonable patient expectations in a technology-driven era of "patient-centric" healthcare practices.  
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Greg Matthews

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Really nice vide from +Wendy Sue Swanson on the value of physicians communicating with patients between visits - and why social media is a good platform for doing so.
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Great advice in here from my man +Chris Hall
 
My four step process for doubling Velocity's Twitter followers in four months. 
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Outstanding #ContentCapsule  featuring Holly Potter of +Kaiser Permanente Thrive. The approach that KP has taken to building the "newsroom of the future" is really advanced for a brand ... especially in healthcare.
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We're looking at the US Medical Schools who have produced the most tweeting doctors. Get your brackets ready! Did your med school make the cut? http://bit.ly/QomBGn #MedMadness   #MDigitalLife  
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Greg Matthews

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Had a great time introducing the next generation of social analytics in healthcare - the Online Health Ecosystem - at #TechonomyBio last week. 5 minute video attached.
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What do you think? I have a feeling that there is a bit of a "digital divide" happening here ... 
"There was just so much bad health information out there, I just felt I had to do something." When I talk to doctors who maintain an active online presence, I hear some version of that quote on a r...
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Greg Matthews

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I was at this show when I was 20 years old and studying in Vienna ... one of the best shows I've ever seen. Mark King was ridiculous ... that bass solo on Hot Water is still the best ever.
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What great fun memories for you!
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Greg Matthews

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Thanks so much for giving me a chance to talk about my favorite subjects, +Shwen Gwee! Hope to see you and +Marc Monseau back in Austin soon!
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Our pleasure, +Greg Matthews  ! Thanks for taking the time to spend with PharmaFresh.TV and share all the great stuff you are doing.
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I love +Wendy Sue Swanson's impassioned view on vaccinations - please share. The anti-vax movement has to be stopped!
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Oh, dear.
 
Portals should be better labeled
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MUY FEO
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People
Have him in circles
2,953 people
Katie Doan's profile photo
Gary Gibbs's profile photo
Tom Bukacek's profile photo
Mike Moore's profile photo
Scott Scowcroft's profile photo
AHAR YORDANYAN's profile photo
Leigh Mutert's profile photo
Event Blackqueen's profile photo
Pardo Brian's profile photo
Work
Occupation
Healthcare. Social media. Enterprise change management.
Skills
Specializing in physicians' online communications.
Employment
  • WCG
    Managing Director, Health Innovation, 2010 - present
  • Andersen Consulting (now Accenture)
    1990 - 1998
  • Braun Consulting (now Fair Isaac)
    1998 - 2004
  • Humana
    Director, Consumer Innovation, 2004 - 2010
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Austin, TX
Previously
Chicago, IL - Frankfurt am Main, Germany - Vienna, Austria - Washington, DC - Charleston, SC - Bloomington, IN - Grand Rapids, MI - Louisville, KY
Story
Tagline
Healthcare. Social media. Enterprise change management.
Introduction
I'm always interested in people who are doing novel and innovative things to improve health and healthcare. I'm particularly enthusiastic about the way that doctors have regained their voice in the health system using digital and social channels. That's how MDigitalLife was born - the W2O Group's program for understanding, engaging and activating physicians online.

You can find me most often on twitter (@chimoose, @MDigitalLife or @FindingApproval), but I'll occasionally manage a blog post or two on WCG's blog or on my own.
Bragging rights
Appeared in numerous publications (including Health Affairs, O'Dwyer's, MedPageToday); A few business books (Charlene Li's "Open Leadership," Bill Taylor's "Practically Radical" and Larry Weber's "Everywhere"). Guest lectured at Stanford's Design Institute, Vanderbilt's Owen School of Management and DePaul's Kelly School of Business. Won a Silver Anvil award for the social media communications around Humana's Freewheelin program.
Education
  • Lake Forest College
    Politics, 1986 - 1990
  • American University Center - Vienna
    History, 1988 - 1988
Basic Information
Gender
Male
Other names
aka chimoose