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Udacity (and earlier Coursera) are getting more explicit about their business model, which appears to be sourcing programmers nicely pre-screened for coding ability to companies.

I actually like this idea a lot. People get free, high quality,and, eventually, personalized instruction, Udacity gets paid referral fees from companies, and companies have to spend less time filtering through huge piles of crappy resumes and doing phone screens and interviews of candidates who turn out to clearly not be qualified. Seems like everyone benefits.
Here at Udacity we want to improve people's lives through education. Across the globe business models are moving online, making the need for aspiring employees to acquire computer science skills at an all time high. On the other side of the coin, companies everywhere are desperately seeking talented computer scientists and engineers. In addition to providing free classes for students, Udacity knows that connecting students with employers is key. ...
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Tobias Kut's profile photoAnkur Acharya's profile photoRicardo Araújo's profile photoRakesh Barve's profile photo
 
This is a business model that may generalize to other areas where there is a chronic shortage of labour. Not sure how common that is.
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