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Grant Leboff
Works at Sticky Marketing Club
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Grant Leboff

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Costas Papaikonomou, co-founder of Happen.com, and author of ‘Thoughts from a Grumpy Innovator’ discusses how companies can maintain their entrepreneurial flair…
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Grant Leboff

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In this week’s lesson, Grant Leboff asks Danny Bermant of Brainstorm Digital, the million-dollar question. Businesses get on LinkedIn, they've got a profile, they've written their biog, they are spending their time on social media… but what they want to know is:- show them the money! From where will the sales leads come?
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Grant Leboff

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In this week’s lesson, Brian Mayne, international trainer and author of ‘Goal Mapping’, demonstrates to Grant Leboff that self belief in one’s abilities achieves success but, fearing failure can result in self sabotage.
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Grant Leboff

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Costas Papaikonomou, co-founder of Happen.com, and author of ‘Thoughts from a Grumpy Innovator’ discusses how companies can maintain their entrepreneurial flair…
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Thanks +Richard Hussey for your comments. Costas Papaikonomou certainly knows his stuff. I understand your point re mid-sized organisations.
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Grant Leboff

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Internet psychologist Graham Jones, together with Grant Leboff, discuss whether there is a place for offline marketing activity in a digital world.
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Grant Leboff

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In this lesson, Grant Leboff and Danny Bermant of Brainstorm Digital, discuss the fact that too many businesses on the web are ‘me, me, me’, and they fail to relate to their audience’s ‘pain points’. In other words, they are not being contextually correct.
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Grant Leboff

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In this lesson, Internet psychologist Graham Jones, discusses with Grant Leboff some of the tricks of the trade to get people to come back to a website.
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Mark Blackmore explains to Grant Leboff that customers will only ‘buy you’ because you have the expertise and personal credibility that they seek. It isn't because you're a great guy, or take him for golf, or because your corporate hospitality is fabulous.
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People are spending more time on messaging apps, which many say allow for multimedia exchanges and commerce in a more intimate setting than older social media sites.
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Grant Leboff

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Internet psychologist Graham Jones, discusses with Grant Leboff some of the elements leading to three quarters of shopping carts being abandoned, the nuances of shopping cart page design and the relevance of having an off-line, as well as an online presence.
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Grant Leboff

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In this lesson, Grant Leboff and Danny Bermant of Brainstorm Digital, discuss the fact that too many businesses on the web are ‘me, me, me’, and they fail to relate to their audience’s ‘pain points’. In other words, they are not being contextually correct.
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CEO Sticky Marketing Club Ltd
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  • Sticky Marketing Club
    CEO, 2011 - present
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Writer. Speaker. Strategist
Introduction

Grant Leboff is one of the U.K's leading Sales and Marketing experts.


His latest book, ‘Stickier Marketing’ went straight to #1 in the Amazon Sales & Marketing Chart, and was in the top 10 overall Business Chart, on publication, in February 2014. It provides companies with the new principles of marketing so they can thrive in a digital world. 


This follows the success of Leboff’s two other titles ‘Sales Therapy’ and ‘Sticky Marketing’ both of which were in Amazon’s top 10 Business Books, and #1 in the Sales & Marketing bestsellers chart.


A thought leader in his field, Leboff's main focus is to address the massive changes that are taking place in a world that is constantly being introduced to new technologies and an evolving World Wide Web. He continually challenges Sales & Marketing conventions that become accepted wisdom, but don’t necessarily deliver results.


Having built a successful direct marketing company, which he started in 2002, Leboff sold it in 2008. As well as working as a Non Executive Director, he now has a number of business interests.


Sticky Marketing Club® Ltd., is a strategic consultancy providing companies with Sales & Marketing strategies to thrive in a digital world.


The Sticky Communication Agency Ltd., creates and distributes content, and manages its clients’ social media presence, to ensure their digital marketing is implemented successfully.


Leboff’s Sales and Marketing portal, stickymarketing.com produces a wealth of resources and information on effective Sales and Marketing for business in an ever changing business  environment.


He is a highly sought after consultant and speaker, and constantly makes presentations at conferences and events all over the world.


Leboff is a Fellow of both The Institute of Direct and Digital Marketing and The Institute of Sales and Marketing Management, as well as being a regular contributor to many business magazines and newspapers.  Amongst others, he has been featured in the Daily Telegraph, The Independent, The Financial Times, The Daily Mirror and The Sun, and has appeared on BBC Radio on numerous occasions. 

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Author of Sales Therapy, Sticky Marketing & Stickier Marketing
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Male