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Goran Minov
Works at MRM Worldwide
Attends University of Life
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+mobile zeitgeist SUCHT AUTOREN FÜR MOBILE SHOPPING!

Nichts für dich? Dir liegt lieber das Thema  #MobileMarketing , #MobileEnterprise  oder #MobileApps ? Schreib uns.
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Goran Minov

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Part 3 of 3 in the series 2014 CW 15/16 Finally a stretch of road in the Netherlands is becoming smart. A new glow-in-the-dark pavement has replaced power-sucking streetlights for a 500m piece of the highway.  Design company Studio Roosegaarde and construction firm Heijmans Infrastructure won an award for the Best Future Concept at the the exhibition Dutch Design Week that was held in Eindhoven from 20th to 28 th of October 2012. They presented a...
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Here is a snackable content about "Snackable Content"
 
Content Smorgasbord: Top Examples of ‘Snackable’ Content
To enlarge image: http://goo.gl/1oC53S

Sorry to break it to you... but we are officially attention deficient.

What cut it a decade ago in marketing world just doesn't cut it anymore, unless of course your consumer is a goldfish.

According to a research, 14 years ago human's average attention span was 12 seconds, and in 2013 it fell down to 8 seconds, while a goldfish have an attention span of 9 seconds.

Which means, our brains make a decision in just 8 seconds whether to stay focused, or skip and relocate to a new topic.

So make your marketing strategy bitesized or be left behind.

Take a look at this infographic by eloqua delineating why your marketing content should be digestible in a lunch-break.

Pin it: http://www.pinterest.com/pin/381539399654063369/

Sources: http://eloqua.com/ & http://www.b2bmarketing.net/blog/posts/2014/03/21/content-smorgasbord-top-examples-snackable-content
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Congratulations +Cadillac (Luxury brands) and Buick (Mass Market Brands) for being ranked highest for customer satisfaction with dealer service. 

goo.gl/4PQZCF
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Google has experimented a bit with ways to make Maps more immersive: Night Walk. A loosely guided tour through the streets of Marseille.
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Have him in circles
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Goran Minov

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Google has acquired Titan Aerospace, the drone startup that makes high-flying robots which was previously scoped by Facebook as a potential acquisition.
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here you go 
 
When breaking news hits during your workday, where do you turn to get your information? A study shows 50% of Millenials trust user generated sites over traditional media outlets. http://adobe.ly/1imtD8s
Millennials trust their friends more than professional media.
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Einsichten und Strategien wie das Smartphone, der mobile Lifestyle und das Auto miteinander verschmolzen werden. #automotive   #connectedcar  
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Einsichten und Strategien wie das Smartphone, der mobile Lifestyle und das Auto miteinander verschmolzen werden.
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Good night.
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Zuta Labs is crowdfunding a printer on Kickstarter that runs over the paper to print.
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People
Have him in circles
289 people
Albert Pusch's profile photo
Stefan Pohl's profile photo
Matthias Welte's profile photo
Steph Scott's profile photo
Jörg Fellenberg's profile photo
Andreas Dasch's profile photo
Work
Occupation
Digital Innovation. Sustainable Life.
Skills
Digital Innovation, Digital Strategy, Innovation Management, Emerging Media, Social Media, Community Management, Business Strategy
Employment
  • MRM Worldwide
    Emerging Media Manager, 2010 - present
  • Mobile-Zeitgeist
    Ressortleiter "Mobile Marketing", 2012 - present
Basic Information
Gender
Male
Story
Tagline
Prepare failing, till you don't.
Introduction
I got into digital at an early age, stayed curious ever since. As a true Digital Native pushing the envelope on interactive experiences is one of my main objectives.

Currently I'm working at MRM Worldwide in Frankfurt as Emerging Media Manager. Creative planning, digital trendscouting and innovation management are parts of my daily work. 

I am responsible for the extension of communication campaigns in terms of new technologies and user experiences.

Education
  • University of Life
    Common Sense, 1997 - present
Tolle Atmosphäre. Leckere Frühstück und Mittagessen. Nettes personal und angenehmes Publikum. Sehr zu empfehlen.
Public - 5 months ago
reviewed 5 months ago
3 reviews
Map
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Map
Saulecker! Angenehm gemischtes Publikum und sehr nettes Personal.
Public - 5 months ago
reviewed 5 months ago