Introducing Treemaps in Google Analytics for AdWords Insights
/by +Joan Arensman #analytics #adwords #treemaps
Over the next few weeks, we’re releasing a new feature that provides deeper insights into your AdWords performance: Treemaps.
Treemaps let you visually identify trends and trouble spots across your account with speed and insight that you don’t have when looking at numbers alone.
How do Treemaps work? They display hierarchical data using nested rectangles, showing positive results in green, and lagging results in red, speeding up your decision process.
Treemaps will be rolling out to all GA users over the next few weeks; you’ll find them under Acquisition > AdWords > Treemaps. Use them to generate the right questions that are truly worth asking about your AdWords performance.
/by +Joan Arensman #analytics #adwords #treemaps
Over the next few weeks, we’re releasing a new feature that provides deeper insights into your AdWords performance: Treemaps.
Treemaps let you visually identify trends and trouble spots across your account with speed and insight that you don’t have when looking at numbers alone.
How do Treemaps work? They display hierarchical data using nested rectangles, showing positive results in green, and lagging results in red, speeding up your decision process.
Treemaps will be rolling out to all GA users over the next few weeks; you’ll find them under Acquisition > AdWords > Treemaps. Use them to generate the right questions that are truly worth asking about your AdWords performance.

View 15 previous comments
Pfft. We are still waiting. Way to tease us analytics team ;)Nov 6, 2014
Nov 10, 2014
Finally rolled out in our UK accounts :) yay! Nov 13, 2014
I am also able to see #treemaps guys :-) Nothing much hereNov 14, 2014
This representation facilitates understanding and rapid interpretation of results. However for a more detailed analysis, I do not advise it. What about you?
#treemaps #googleanalytics Dec 18, 2014
how to convert currency $ into INR in treemap?Jan 3, 2015