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Follow us for latest news, tips and trends from the Google Analytics team and friends.
Follow us for latest news, tips and trends from the Google Analytics team and friends.

6 738 851 підписка
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How to Do A/B Split Testing in WordPress using Google Optimize
#measure #analytics #optimize

"Do you want to run A/B split tests on your WordPress site to improve conversions? Split testing helps you understand how small changes in content and design affect user behavior. In this article, we will show you how to easily do A/B split testing in WordPress using Google Optimize."

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How to Setup Google Analytics Offline Tracking
#measure #analytics

"Google Analytics is an online-only tracking tool.

True or False?

The answer is…

False.

Well, mostly false."

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Now you can use your own #JavaScript code to make changes to your site. Check out this advanced user guide on the Javascript API → http://bit.ly/2qVzzPP
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Annelieke's Analytics: 5 Google Analytics segments for your blog
#measure #analytics

"I’ve written a post about why you should use segments in Google Analytics. In this post, I want to share five segments you can use to check three aspects of your blog’s audience: engagement, loyalty and traffic source."

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How to Analyze Audience Performance with Google Analytics
#measure #analytics

"The ability to create targeted audiences based on key indicators makes for a great way to hone in on warm audiences. Audiences also act as a connector across campaigns and even channels, allowing advertisers to coordinate messaging and content throughout the funnel."

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Google Surveys can help you uncover insights faster and easier. Learn how Surveys works and how it approaches sampling, pricing, and more → http://bit.ly/2FpUIvK
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You have questions. We have percentages. Learn what questions you can ask Analytics Intelligence and get the real-time data to make better decisions → http://bit.ly/2qMiM1w
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Fun Facts about Your Web You Can Discover Thanks to Google Analytics
#measure #analytics

"Did you know that you can get a lot of fun facts about your website and its visitors with Google Analytics? Today we’re going to study some interesting points of Google Analytics that will help you spend some fun time researching data and getting to know your audience and your website better."

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Mobile vs Desktop Conversion Rates: Unexpected Gains from Google Analytics
#measure #analytics

You probably have a well-oiled CRO machine that is constantly testing different creatives and content for the best conversion rates... But do you have a system of tracking conversion rates between pages for each screen size? For most CRO/SEM Specialists, the answer is “no.”

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Webpages Are Getting Larger Every Year, and Here's Why it Matters
#measure #analytics

"Webpage size matters because it correlates with how fast users get to your content. People today have grown to expect good performance from the web. In fact, Google published data showing that 53% of mobile site visits are abandoned if a page takes longer than three seconds to load."
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