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Gini Dietrich
Works at Arment Dietrich, integrated marketing communication firm and Spin Sucks Pro, professional development for PR and marketing pros
Attended Creighton University
Lives in Chicago
17,304 followers|411,010 views
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Gini Dietrich

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We have digital marketer and creative writer, +SheerJilliance Jackson, on the +SpinSucks Inquisition!
On this week's Spin Sucks Inquisition hot seat, we have Jillian Jackson, digital marketer, communicator, and search professional. Learn more about her here.
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This weekend marks the start of summer in the States so why not get your summer reading on?
It's the start of summer in the States and Gini Dietrich has her annual summer reading list. Get the real scoop so you know what to savor and what to skip.
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At different phases of the buyer's journey, there are different questions you should ask yourself to provide the right content to help them make a decision. +Laura Petrolino has more on +SpinSucks today.
Is your buyer's journey an effective one? Laura Petrolino has 11 questions to ask yourself to figure out if you have a conversion-worthy strategy.
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Man, that +Laura Petrolino is so smart!
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On this week's Gin and Topics, we have a goodbye to Letterman and some other fun videos. Take a Friday afternoon work break!
In this week's Gin and Topics, we have a couple of videos that say goodbye to David Letterman, deep thoughts with Anna Kendrick, Bono rides a bike, and more
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Where is the work break going to be?
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When you interview prospective employees, what qualities do you look for?
There are many things that go into interviewing a prospective employee. Qualities, skill, talent, and a curiosity for the industry. Gini Dietrich has more.
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It's Gin and Topics time! This week we have a tribute to mothers.
This week's Gin and Topics has a great tribute to Mother's Day from Sean Hayes and Scott Icenogle. We also have Black Widow, Ryan Gosling, and more.
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Because of the holiday weekend, we didn't introduce you to someone new on the +SpinSucks Inquisition. Instead, we give you those we've featured so far this year.
Because we are headed into the first holiday of the summer, we have created a list of those who have been featured in the Spin Sucks Inquisition this year.
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Our own @lkpetrolino has three tips on how to ask the right questions to find the right solutions
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A bad review on the first page of search results makes us all a little panicked. Here is what you can do about it.
Many of us panic when someone writes a bad review about our organization, and it's smart to be responsive. Here are four tips for content when this happens.
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No one expects the +SpinSucks Inquisition with +Bill Smith. 
Bill Smith, marketing communicator and photographer extraordinaire, sit on the Spin Sucks Inquisition hot seat today. Stop by and learn more about him.
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I spent the week at the University of Oregon as their PR Executive in Residence. Here is what I learned.
Gini Dietrich spent the week at the University of Oregon as their PR Executive in Residence. She taught classes, spoke, and more. Here is what she learned.
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No one expects the Spin Sucks Inquisition. Our latest victim is +Jamie Rutter.
Jamie Rutter, senior social media manager at Lightspan Digital in Chicago, sits on the Spin Sucks Inquisition hot seat. Learn more about her nerdy ways here
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Love the Monty Python reference! Hah! :D
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People
In her circles
1,053 people
Have her in circles
17,304 people
KARANLIK DOLUNAY's profile photo
mil vino's profile photo
inspire ativie's profile photo
Stephen Avila's profile photo
jerzy baranski's profile photo
Anastasia Popov's profile photo
Abdellatef Elharery's profile photo
eddie colgan's profile photo
gary hallendorff's profile photo
Work
Occupation
Digital Marketing, Communications
Employment
  • Arment Dietrich, integrated marketing communication firm and Spin Sucks Pro, professional development for PR and marketing pros
    Founder, 2012 - present
  • Arment Dietrich, Inc., an integrated marketing communication firm
    Digital Marketing, Communications, 2005 - present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Chicago
Previously
Salt Lake City, Utah
Story
Introduction

Gini Dietrich is the founder and CEO of Arment Dietrich, a Chicago-based integrated marketing communication firm

She is the founder of the professional development site for PR and marketing pros, Spin Sucks Pro, and co-author of the forthcoming Marketing In the Round

Gini is the author of the PR and marketing blog, Spin Sucks, which is the 2010 and 2011 Readers Choice Blog of the Year, a Top 42 Content Marketing Blog from Junta42, a top 10 social media blog from Social Media Examiner, and an AdAge Power 150 blog. 

She delivers numerous keynotes, panel discussions, coaching sessions, and workshops across North America on the subject of using online technology in communication, marketing, sales, and HR.

One of the top rated communication professionals on the social networks, Gini was recently named the number one PR person, according to Klout and TechCrunch, on the channels, and number one on Twitter, according to TweetLevel. She also can be found writing at Crain's Chicago BusinessAllBusiness, and Franchise Times.

Follow Gini on Twitter: @ginidietrich.

Education
  • Creighton University
Basic Information
Gender
Female