LOVE this post from +Harold Jarche for example...

As we learn in digital networks, stock (content) loses significance, while flow (conversation) becomes more important – the challenge becomes how to continuously weave the many bits of information and knowledge that pass by us each day. Conversations help us make sense. But we need diversity in our conversations or we become insular. We cannot predict what will emerge from continuous learning, co-creating & sharing at the individual, organizational and market level but we do know it will make for more resilient organizations.

This isn't going to happen till there is a way to measure it, or a way to convince ppl that we've not ever measured anything in a meaningful way. And I'm not just saying that to make Harold freak out.
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