"Hear, hear" to that sentiment ! :)
An interesting and wide-ranging piece about the utility of semantic markup beyond improved search engine optimization.
For those of you not familiar with the author, Michael is a self-described "independent content strategist" and a moderator over at the Content Strategy Community on Google+ (http://bit.ly/1Jo3q5d) - and member of this Community too. So he offers a unique perspective on the value of semantic markup, and what he IMO rightfully identifies as the ultimate value of semantic markup: facilitating useful linked data.
#semanticmarkup #schemaorg #contentstrategy #semanticpublishing
What is SEO and what it is not (a rant) -
New WB Friday: http://bit.ly/LoyaltyBeforeSEO
This week, I'm talking about 5 changes Google's made over the last few years that have resulted in a powerful bias in the organic results toward those sites and brands that have built up loyal audiences. Also included - some marketing tactics that can help build loyalty.
Big shout-outs for , , , , and more!
Get the full slide deck at http://www.slideshare.net/jcolman/build-better-content
Read it on
- MozGlobal Associate, 2012 - present
- ILoveSEO.netFounder - SEO and Inbound Marketing Consultant, 2011 - present
- ItaliaSEO.netFounder - SEO and Web Marketing Consultant, 2008 - present
- EmagisterHead of SEO, 2012 - 2013As external consultant.
- TelepiùContent/Program Author, 1993 - 1994
- DB MediaA/V Executive Producer, 1994 - 1997
- MultiThematiques ItaliaHead of Programming Movie Channels (CineClassics), 1997 - 2002
- Digicast SpaHead of Programming Movie Channels (CineClassics), 2002 - 2003
- Digicast SpaHead of the Web Dpt., 2003 - 2007
- Abansys & HostytecWeb Marketing Director, 2008 - 2010
Grown up in Milan (Italy) and with the dream of live a life of adventure being an archeologist.
Finally I ended up that to make my dream come true I would have need to know latin and greek more than myself, so I turn to television, field that meant 11 years of my professional life.
But life is strange, so for reasons would be too long to write here, since 2003 I'm dedicated to internet marketing. If you know italian you can check more about myself click on SEO to see what is my last venture. If you're italian, my this is my SEO site.
- Università degli Studi di Pavia - Facoltà di Lettere Moderne (Spettacolo)Lettere Moderne
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