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Gerd Leonhard (Futurist)
Works at The Futures Agency
Attended Berklee College of Music, University of Bonn
Lives in Basel, Switzerland
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my recent talk on the next 5 years... @innotown 2016 Norway
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nice review of my talk in Singapore yesterday -- download the slides on :)
The key to success is to “be on Team Human, not just Team Future”, says futurist Gerd Leonhard
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Keynote Speaker, Futurist, Author & Blogger, Strategist, Idea Curator, Occasional Heretic, CEO of The Futures Agency, Founder of Green Futurists, Visiting Professor at Fundacao Dom Cabral (Brazil). @gleonhard on Twitter, Facebook & Youtube. Based in Switzerland (and to be found in airline lounges around the world:)
Gerd Leonhard (50) is a well-known Futurist and Author of 5 books, a highly influential Keynote Speaker, Think-Tank Leader & Advisor, and - since late 2011 - the Founder of Gerd also serves as Visiting Professor at the Fundação Dom Cabral (São Paulo, Brazil). He is well-known as the Co-author of the influential book ‘The Future of Music’ (Berklee Press, 2005), and as the author of 'The End of Control’ (2007), ‘Music 2.0’ (2008), 'Friction is Fiction' (2009, Lulu Publishing), and ‘The Future of Content’ (Kindle-only, 2011). His new book "From Ego to Eco" will be released in 2012.
Gerd's background is in music and the music business; in 1985 he won Berklee College’s 'Quincy Jones Award' and subsequently spend 10 years working as a professional guitar player, composer and producer. He then caught the Internet bug and became a digital media entrepreneur and start-up Internet CEO, based in San Francisco, for 7 years. In 2002, Gerd returned to Europe and started his career as a Futurist, Keynote Speaker and Strategic Advisor. He now travels around the globe and speaks at many major conferences and events, company retreats, seminars and in-house trainings on the Future of Business, Sustainability, Environmental Policy and Climate Change, Media, Content and Entertainment, Technology, Marketing, Advertising & Branding, Telecommunications etc. In late 2011, Gerd decided to widen the scope of his work to include some of the most pressing ‘green’ issues such as sustainability and sustainable capitalism, renewable energy, climate change and global warming (see
Gerd is considered a leading expert on topics such as digital business models, the networked society, a sustainable business ecology, social media and social communications, TV & Radio 2.0, mobile content, innovation, leadership and entrepreneurship, consumer trends, UGC and peer production, copyright and IPR issues, next-generation advertising, marketing and branding, and recently the development of ‘green futures‘ scenarios. In 2006, The Wall Street Journal called Gerd ‘one of the leading Media Futurists in the World’.

Gerd's keynotes, speeches and presentations are renowned for his hard-hitting and provocative yet inspiring, personal and intense motivational style. With over 1’300 engagements in 43 countries since 2003, Gerd has addressed over 200.000 executives and professionals, and is often considered a key influencer. His diverse client list includes Consumers International, Youtube, Nokia, The Guardian, Google, Sony-BMG, Telkom Indonesia, Siemens, RTL, ITV, the BBC, France Telecom, Orange, Deutsche Telekom, MTN, The Financial Times, DDB / TribalDDB, Ogilvy, Omnicom, the European Commission and many others.

Gerd is a fellow of the Royal Society for the Arts (London), a member of the World Future Society, and a visiting professor at the Fundação Dom Cabral in Brazil. A native German, he now resides in Basel, Switzerland.
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Slideshows / Slideshare (mostly on media & content)  
Download my latest LinkedIn details and endorsements: GerdLeonhard Futurist LinkedIn PDF

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enjoy my work most of the time
  • Berklee College of Music, University of Bonn
Basic Information
Other names
gleonhard, media futurist, gerdleo, gerd leonard
Futurist, Author, Keynote Speaker and CEO The Futures Agency
  • The Futures Agency
    CEO, 2010 - present
  • CEO, present
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Basel, Switzerland
Bonn, Germany - San Francisco, Boston
Gerd Leonhard (Futurist)'s +1's are the things they like, agree with, or want to recommend.
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Workers of the world, log in

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Medienwandel in der Schweiz (gutes Video) | Der Futurist

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«Offline zu sein – das ist der neue Luxus»

Gerd Leonhard, 53, ist Futurist/Zukunftsberater, CEO und Gründer von The Futures Agency GmbH mit Sitz in Arlesheim (Basel-Landschaft).

The future of knowledge in the coming era of intelligent machines

Opinion: Futurist Gerd Leonhard says the rise of artificial intelligence means we need to rethink the way we learn


Spam filter for iPhone, iPad, Android, Mac, PC and SMTP mail servers such as Exchange - domain filtering.

Solve for X

A forum to encourage and amplify technology-based moonshot thinking and teamwork.

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Top 10 Disappearing Futures | World Future Society

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A crucial vote is happening that could curtail NSA surveillance

On July 24th a critical vote is happening in Congress that could defund some of the NSA's surveillance program.

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The US needs to institute strong privacy protections soon, or Europeans will need to start boycotting American cloud businesses, says a blog

If PRISM Is Good Policy, Why Stop With Terrorism?

Defenders of the program say its effectiveness excuses it -- but they ignore the Fourth Amendment.

How Mobile Technology is Transforming Africa

A summary of slides from my presentation done at Mobile Innovations @ OCE Discovery event in Toronto on 27/5/2013. Featured presentation rev