"Bob, I don’t think anyone is arguing that bloggers are compensated for creating content and thus what they generate is in fact paid media. The difference, for us anyway, is the authenticity that bloggers bring to the table. The bloggers that we team with have their reputations to withhold and protect and are very scrupulous in only sharing content that is honest and authentic. If a reader who trusts a said blogger’s opinion makes the decision to share a positive review with their realms of influence, we call that earned media."
I will be talking about how and Why VCB was created.
And much more....
- Search Engine Marketing GroupSEO/SEM professional, 2005 - presentSEO professional and Internet entrepreneur.
281-727-0484 ext 5
- College of hard knocks
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