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Gayane Dallakyan
Works at DM Consulting
Attended Haigazian University
Lives in Yerevan
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Gayane Dallakyan

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Yandex-ը  շարունակում է մնալ ռուսական շուկայի հիմնական  որոնման մեխանիզմը՝ անկախ այն հանգամանքից, որ ինտերնետ օգտագործողների հիմնական մասը նախընտրում են Google-ը: Այդ իսկ պատճառով, բոլոր այն կայքերը, որոնց  թիրախային շուկան Ռուսաստանն է պետք է օպտիմալացվեն ըստ Yandex-ի ալգորիթմների: 
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+Wildfire by Google shares how to measure social ROI.

Two Wildfire integrations are now available with Google Tag Manager and Google Analytics. These integrations are part of our vision for helping you better measure how social works alongside all your other digital channels, and how social can drive real business results. 

Read more about how to better measure social on the Wildfire blog at: http://goo.gl/onwHk
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Gayane Dallakyan

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Possible target of Google Zebra is Social Media, which is the big fish of SEO. Google uses social signals in its ranking algorithm as it considers them to be natural indication of site authority.
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Have her in circles
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Hayk Lorikyan's profile photo

Gayane Dallakyan

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Please add +Amusing World  to your Circle.
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Gayane Dallakyan

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Who, Who can give me ...
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Gayane Dallakyan

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[I'll disagree with the title of the slide, and change it...]
The power of "branding."  Yes, price is important, it is super important for households with less than $50k annual income (totally makes sense), but as you move up the segments, it is pretty amazing how the power of the brand grows steadily.

It even overtakes quality, by a lot, for households over $100k. Now that seems to make no sense. Would you rather buy something because of the label on it, rather than the quality of the product? Wait. What am I asking. Of course we do! : )

Branding it not just TV commercials and product packaging. It is a combination of your people, your values, your day to day actions. It is your ability to innovate, to merchandise, to be there at the point of pain (and solve it). It is insanely hard to establish, and yet often simple to explain.

Because we are on Google+, let me pivot. Take two minutes. Think of what your personal brand stands for. Can you explain it simple? Can it be put into a pithy tagline/motto?

Go!

PS: Data source: http://goo.gl/hy3df
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Gayane Dallakyan

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8 Silly Data Things Marketing People Believe That Get Them Fired.

That's the ambitious title of my latest blog post: http://goo.gl/Wv2og

Eight simple things that present an insanely complex challenge for Marketers to figure out, no matter how obvious they might seem to be.

The post collects the "why" around each challenge, the "what" in terms of alternatives and presents "how" you can evolve and become rich, famous and earn your mom's love. 

As is always the case on Occam's Razor, we have a lot of fun learning. Checkout the post, http://goo.gl/Wv2og, and share your own experiences and insights via comments there. 

#stayhungrystayfoolish   #datadrivenjobpromotions  
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People
Have her in circles
1,961 people
Hayk Lorikyan's profile photo
Work
Occupation
Consulting and training
Skills
SEO, Social Media Marketing, Web Analytics, Website Conversion Optimization
Employment
  • DM Consulting
    Director, 2013 - present
    Digital Marketing Services - Onsite search engine and conversion optmization - Offsite business development - Social Media Marketing - Pay-per-click - Web analytics
  • BSC - Business Support Center
    Digital Marketing Consultant, 2011 - 2014
  • South Caucasus Heritage Crafts
    Country Coordinator, 2012 - 2013
  • IMC Armenia
    Executive Director, 2012 - 2012
  • CAPS Armenia Project
    Marketing Specialist, 2009 - 2011
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Yerevan
Contact Information
Work
Phone
374 10 460 674
Email
Address
57/1 Artashisyan Street
Story
Tagline
Web Analyst, Web Marketing Consultant
Introduction
Digital Marketing Consultant

Web Analyst, Web Marketing
Online Marketing Certified Professional

Also Business and Economic Development, Marketing and Sales, SEO, SEM, SMO and more for 26 years...

"Always be prepared to give an answer to everyone who asks to give the reason for the hope that I have".
Education
  • Haigazian University
    MBA
Basic Information
Gender
Female
Gayane Dallakyan's +1's are the things they like, agree with, or want to recommend.
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Google Plus: FaceBook Knock off or Something Else? -
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15 Ways To Build Your Brand’s Authority - Search Engine Journal
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These days, authority matters. Not only will building your brand’s authority help create the necessary SEO signals to improve your site’s na

Running Facebook Timeline Promotions | Social Media Today
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This article covers everything you need to know about how to run a successful (and beneficial-to-your-business) Facebook Timeline contest or

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Only 7000AMD per 7 women on 7th of April. Just answer to our victorina's question on our facebook page or send sms to 099468357mob number

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Find local businesses, view maps and get driving directions in Google Maps

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Your Web Metrics: Super Lame or Super Awesome?
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We have more data than God wants us to have. How does one differentiate super lame metrics from those that are super awesome? Learn how, wit

Beyond the barrel roll: Google's Easter eggs
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This week's popular Google stunt, a spinning interface that appears with a search for 'do a barrel roll,' is only one of many Easter eggs fr

TechCrunch | Is Social In Google’s DNA?
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How 3 Companies Built Twitter Strategies
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Southwest Airlines, Whole Foods and Best Buy have built very different Twitter strategies.

How To Get Clickable, Call-To-Action Overlay Ads On YouTube For Free
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Learn how to use YouTube's Promoted videos to create a clickable call to action link & overlay ad on your YouTube videos that takes

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