- ExperianSr. Manager of Integrated Marketing, 2013 - presentI am a Sr. Integrated Marketing Manager working in the Business Information Services group, my primary area of focus is content marketing and demand generation for Experian's business credit solutions.
A Five-Part Framework for Writing Better Sales Copy | Goins, Writer
If you want to sell more of your products and services, or even simply sell more people on your ideas, you must learn the basics of the art
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Facebook, Twitter, Google+, Pinterest – Social Media Image Size Cheat Sheet 2014 [INFOGRAPHIC]
How Ready is the Retail Industry for the Holidays?
Taking a quick look at how metro areas are fairing by indicators of business credit health, we examine the Q3 2013 numbers for businesses in
8 B2B Companies That Deliver Delightful Copywriting
Check out some of the best B2B copywriters -- and what makes their copy stand out from the crowd.
Marketing Strategy: 5 Tips to Increase Landing Page Conversion Rates
You have pretty sweet inbound marketing strategy & a fancy landing page, but your conversion rates are stagnant. Here's what you should do.
From the Desk of Patty McCord: Why I’m Joining HubSpot’s Advisory Board
Why Patty McCord joined HubSpot's Advisory Board, in her own words.
How a Photo From Africa Inspired Me to Make a Purchase From Austin | C.C...
A story of content marketing, the internet and why you can't measure it all.
WATCH: The Story Of An Incredible Escape From North Korea
A total stranger helped Hyeonseo Lee pay her mother and brother's way out of jail as they fled from North Korea. Now, four years later, Lee
Quora: Forging Online Authority One Answer at a Time
Quora is your best source of knowledge. Ask any question, get real answers from people with first hand experience, and blog about what you k
How to Completely Ruin (or Save) Your Website with Redirects
Have you ever redirected a page hoping to see a boost in rankings, but nothing happened? Or worse, traffic actually went down? When done rig