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Gail Mullard
Works at Mash-Marketing
Attended University of Edinburgh
Lives in Edinburgh
676 followers|58,100 views
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Looking for more PPC skilled individuals - thought I'd check out LinkedIn - 1st page of results made me laugh, knew most of the local users and PPC is not a key skill of theirs I'd recognise (one was even a client) -  how does everyone else find new staff members (particularly PPC qualified / experienced staff)
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Scott Wright's profile photoCHARITY ADWORDS Adrian Paul Miles (Ady)'s profile photoAdrian Bold's profile photoGail Mullard's profile photo
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Thanks for all your comments.  My ideal if a full time member of staff is not available is to have someone in the office 2 days a week and then take on a trainee as well - be interested to hear how the rest of you have grown your teams.
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has anyone come across this company tp.uk.com They are hassling a previous client re unlimited clicks on Google - which I presume means they will do ppc for one keyword.  Terrible sales tactics - aggressive.  Are they / you part of this Community.   Does anyone else offer unlimited clicks for a fixed budget?
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Paul Jackson's profile photoCHARITY ADWORDS Adrian Paul Miles (Ady)'s profile photoMark Poles's profile photoGail Mullard's profile photo
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what, all those people might not work there!
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Gail Mullard

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We've moved.  Not far, we're still in the West End - only now we are actually sharing with West End Design at 26a Rutland Square
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Gail Mullard

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How a digital marketing strategy comes together
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Mash on the subject of Adwords
 
60 seconds with one of our office award winners - Mash Marketing

While we were setting up a new Google-styled workspace for Mash Marketing we took the opportunity to ask them a few questions on their experience with Google Partners and what having the badge has done for their agency so far. 

What do you and your agency do in a nutshell?

Provide knowledge, guidance and implement the best tactics within Google AdWords to bring our clients leads and enquiries.

Words to live by - What is the best business advice you have received or given? 

Do what is right for your business, not what everyone else is doing.

Bragging rights - What is the best thing with your agency, and the people at your agency?

The level of support our clients get - they are always aware of what we are doing, why and how it benefits their business.

What has having the Google Partners badge meant to your agency?

The Partners badge brings credibility and authority to our agency, showing that we do know what we are doing and have the support of Google behind us.

What are your top tips for getting the Google Partners badge?

Run your own ad campaign, working out what brings business to your own agency makes you work on more features in the AdWords system and gives you a place to try out lots of strategies.  Also, do not rush the exam!
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Gail Mullard

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Breakouts round at ours will be a little more interesting from now on!
As a recognised Google Partner, we are the lucky winners of a Google-styled collaborative workspace
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In her circles
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Gail Mullard

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New contact details..
We've moved offices - You can now find Mash Marketing in Rutland Square.
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Gail Mullard

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Is your company a social company and how do you manage all the personal brands within?
At the Edinburgh Chamber Partner in Enterprise meeting this morning, Evolution Design spoke about the importance of building your brand from a design perspective, Katrina Lumsdaine from Anderson
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Gail Mullard

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these are just brilliant
1. Tram Irony ; 2. Tattoo Irony ; 3. Toy Irony 4. CCTV Irony  4. Safety Irony ; 5. Dog Training Iron
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Gail Mullard

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Highlights from the day Google Partner staff organised the chill out area in St Colme St
 
Google Partners on the Road

Late last week, we headed up to Edinburgh and then to Nottingham to visit Mash Marketing (+Gail Mullard) and adtrak (+Chris Rutter) to reward them with their Google-inspired collaborative work space. Both agencies were drawn at random from a pool of all our Badged agencies who took part in the Great Google #PartnersAdventure. Here are some of the highlights: 

And remember, the adventure closes on the 10th of July - so this is the final push. Winners will be announced on the 17th of July.
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Gail Mullard

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Twitter Card tips and 'how to' - we like these
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People
In her circles
1,885 people
Have her in circles
676 people
Ross Goodburn's profile photo
Creation Social Media's profile photo
Chloe Richards's profile photo
PRAVEEN KUMAR's profile photo
Celtic Wire's profile photo
Todd Heskett's profile photo
Rahul Vyas's profile photo
Chris Everett's profile photo
Paul Davis's profile photo
Education
  • University of Edinburgh
    Politics, 1991 - 1995
Basic Information
Gender
Female
Other names
Williamson
Story
Tagline
digital marketing specialist generating leads & developing communities online
Introduction
Established digital marketing agency in Edinburgh specialising in SEO. Social and PPC management.  I work as a partner to my clients offering advice, guidance, support and the technical skills to achieve results.
Bragging rights
completed a triathlon in 2011, have 2 lovely kids, happy in my own skin
Work
Occupation
Digital Marketing Manager providing advice, strategy and a variety of digital tactics to help our clients generate leads and grow.
Skills
digital marketing, conversion optimisation, google analytics, google adwords, social media strategy, social selling
Employment
  • Mash-Marketing
    Search Specialist, 2012 - present
  • WSI
    Internet Marketing Consultant, 2007 - 2012
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Edinburgh
Gail Mullard's +1's are the things they like, agree with, or want to recommend.
The windowless plane set for take-off in a decade
www.theguardian.com

UK developer working on replacing heavy aircraft windows with uber-light smartscreen panels to cut fuel consumption and slash air fares

23 Tools and Resources to Create Images for Social Media
blog.bufferapp.com

A huge list of tools, apps, icons, and backgrounds for creating amazing, professional images for social media and marketing.

Computer Repair Edinburgh - Laptop Repair Edinburgh » HEX Computer Solut...
hexcs.com

Edinburgh-based computer, laptop, mac and iphone & iPad repair shop. Whatever the problem, whatever the issue then why not pop in and see wh

20 Of The Greatest Ironic Photos Ever Captured - The Poke
www.thepoke.co.uk

1. Tram Irony ; 2. Tattoo Irony ; 3. Toy Irony 4. CCTV Irony  4. Safety Irony ; 5. Dog Training Iron

3 Social Media Skills That Could Save Your Career
www.linkedin.com

Remember the Taco Bell employee who posted a photo of himself licking a stack of taco shells at work on Facebook? What about the Buckingham

17 Unique Places to Find Great Content to Share
blog.bufferapp.com

A collection of off-the-beaten-path places to find content to share to keep your Twitter, Facebook, and social media profile full.

These 4 Twitter Search Tricks Are ALMOST Like Jedi Mind Tricks
www.postplanner.com

Are you feeling overwhelmed by the amount of info on Twitter? Not to worry! These 4 Twitter search tricks will help you leverage that info f

Richer Insights For B2B Marketing With Google Analytics - Analytics Blog
analytics.blogspot.com

Acquisition. What percent of my traffic comes from industries I target. Telecom; Hi-tech/software companies .edu's. Percentage increase or d

Digital Marketing Trends: More Money Going to Proven Channels
www.marketingprofs.com

Marketing Strategy - Marketers are planning to primarily increase spend on proven channels in 2014, with a smaller share going to unproven t

Peer-to-peer lending sector more than doubled in 2013
www.yourmoney.com

The UK's peer-to-peer lending sector (P2P) increased by 121% during 2013, new data shows.

The Phantom of Social Media | Search Engine Journal
www.searchenginejournal.com

Building thousands of links to your social media pages can get you Google rankings for terms of your choice, even if your site is deindexed.

Quakers shares project reaches fundraising milestone
www.darlingtonandstocktontimes.co.uk

EFFORTS to return a football club to its home town and secure its financial future have reached a fundraising milestone.

Here's How To Undo A Sent Email In Gmail
www.businessinsider.com

You clicked send. Oh crap. When you send...

Google facts that will blow your mind! - eToro Blog
etoro.tw

With Google stock prices climbing well over the $1,000 mark in the past year, and many new amazing innovations in store for the near future,

These Are The Cartoons that Will Change Your Business
www.linkedin.com

When writing my new book, What's the Future of Business, Changing the way businesses create experiences, I felt that text wasn't enough. So,

The Best Internet Marketing & SEO Tools
marketaire.com

There are many pieces to the SEO puzzle, and the SEO tools market is a fragmented field with dozens of point solutions. These point solution

TheMetaPicture.com
themetapicture.com

Click to see the picture and write a comment...

Brand Quarterly - ' Building Your Business From The Brand Up '
www.brandquarterly.com

Issue 1 / Volume 3. It's our second birthday issue - and you get the presents! See inside for more. Industry Insights: Franchising - Franchi

An Introduction to Integrated Marketing and SEO: How It Works and Why It...
moz.com

To be successful in SEO today, a solid understanding of supporting marketing disciplines is imperative to success. Read on to think bigger a

The fast moving world of solar energy - London Student
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Since the invention of automobiles there has been car racing, from racing classic cars around the Milwaukee mile in the 1900s, to the world-

This is the shop to go to for anyone who loves cycling in Edinburgh. The service is excellent, in fact it goes beyond excellent, e.g., the pannier I bought at the start of the year broke - probably my fault for overloading it, but without prompt I was offered a replacement for free - that's M&S style customer service. Love supporting local businesses and this is one place I would recommend to others without hesitation for all bike repairs, parts and even custom built bikes.
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Public - 6 months ago
reviewed 6 months ago
Best taxi company in Edinburgh. Reliable and always feel safe with this company.
Public - 7 months ago
reviewed 7 months ago
3 reviews
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Colin from Edinburgh Car Audio fitted a hand free mobile phone kit into my Toyota. Great job, neatly finished and not a wire in site. All the work was completed at my house so I didn't even have to drop the car off anywhere. Would recommend to anyone looking for a professional and reasonably priced service..
Quality: ExcellentAppeal: ExcellentService: Excellent
Public - 2 years ago
reviewed 2 years ago