Use your competitors' content marketing to your advantage. Their social media and online material provides a good snapshot of what they're doing and gives you the opportunity to use their success and failures for your benefit. Here are a few tools to help you do it.
You have found the Gail Gardner behind GrowMap.com who mentors bloggers and small businesses on how they can support each other to create a better world.
Received SmallBizTrends Small Business Influencer Award, interviewed on Technorati, recommended by small business consultants, business owners and bloggers. See links in http://www.growmap.com/small-business-influencers/ and LinkedIn profile at http://www.linkedin.com/in/growmap
Social Media Marketing Strategist
GrowMap Small Business Social Media Marketing and Blog Outreach: MAP Your Path to GROW Your Business or Blog