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Gabriella Sannino
9,296 followers -
International SEO Consultant | Marketing Strategist | Managing Partner at Level343
International SEO Consultant | Marketing Strategist | Managing Partner at Level343

9,296 followers
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Gabriella Sannino's posts

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Blogging from scratch can either seem really easy or scary hard! Simply writing random thoughts isn’t enough to build an empire, but you don’t have to struggle through the darkness of trial and error, either. As an established blogger, I’ve made my share of mistakes with plenty of obstacles.

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In today’s fast-paced world, it’s reassuring to know solid, timeless information is still in demand. Informative content that’s as good today as it was last year is called “evergreen,” as in “it’s always green and fresh”. Evergreen content not only reduces your workload, visitors often prefer counsel that withstands the test of time.

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You’ve finished optimizing your site and succeeded in increasing traffic. Sales are up and your overall brand exposure is looking good. Time to relax and just let the magic happen, right?

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When you insert urgency in your writing, it targets those who tend toward procrastination. These visitors think so much about the purchase they talk themselves right out of it.

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As soon as business owners get online and hear about search engine optimization, their first question is, “How can I SEO my site?” 

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Who hasn’t heard of the SERPs (search engine results pages), or understand why it’s important to be in them? Internet marketing and SEO has been around for years, but there are still people who come to us and say, “What is search engine optimization? Do I need it for my business?” It boggles the mind.

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This was fun!!

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Now that it’s 2017, most business owners have heard of SEO. If you haven’t, it doesn’t take long to get caught up. You get bombarded with information about optimization as soon as you take your business online. 

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When starting out, Search Engine Optimization (SEO) seems so simple and effective. Using keywords and content to draw traffic to a site is a common practice for most businesses. While it takes careful planning to implement, the general concept is easy to use and repeat. As a rule, SEO strategies give people what they want: quality information that is easy to understand and access.

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With the World Wide Web, of course, the world has become attainable. From anywhere in the world, you can reach… anywhere in the world. Middle American small business owners rub proverbial shoulders with middle-weights in the Sahara and heavy-weights in the way-down-unders of Australia.
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