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HOW TO TRACK YOUR SOCIAL MEDIA STATISTICS IN GOOGLE ANALYTICS

The newest version of Google Analytics comes with social media tracking. This will allow you to see your visitors social media interactions with your site.

1. Google’s Social Tracking Script
2. Tracking Facebook
3. Tracking Twitter

See the details here: http://www.mycleveragency.com/2011/11/how-to-install-social-buttons-that-track-in-google-analytics/

MEASURING GOOGLE+ WITH ANALYTICS

1. Traffic
2. Click conversion
3. Action conversion
4. Financial benefit

See the details here: http://www.christopherspenn.com/2011/07/how-to-measure-google-plus-with-analytics/#.TswLAbK4q7s
(thanks +Christopher Penn! - via +Christian Adams)

SOCIAL TRACKING IN GOOGLE ANALYTICS

If you post articles on your site, you’ll want to know which articles are most commonly ‘Liked’ or shared and on which social networks. The Social reports allow you to see how people shared content from your site via the social buttons.

1. Social Engagement
2. Social Action
3. Social Pages

See the details here: http://www.mycleveragency.com/2011/11/social-tracking-in-google-analytics/

Feel free to give me some feedback on my g+ post: https://plus.google.com/u/0/106393478695568433143/posts/j8xWDpNMGaX

Other useful posts: #gvgpUseful
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9 comments
 
Thnx for this share! Been wondering when this would pop up.
 
that graphic doesn't have a g+ element just FB and twitter. I want it for here. :P
 
just surprised that google can't roll out something for their own product quicker than others. Makes sense that they would build a social network with GA integration in mind. :P
 
+Mike Wood Well it is mostly because Google was secretly working on Google+ at the same time they bought PostRank to compliment their long term strategy. They will roll out the changes a little bit at a time as they continue to improve on Google+.
 
+Avinash Kaushik's post Estimate the impact of recent Google http > https change for logged in users on your search keywords. http://goo.gl/qmD9V provides some insight in how to set-up advanced segments to track Twitter. Easily modified for Google+.
 
I would love to track G+ behaviour towards my site in analytics. But the article posted above (for G+) is almost complete gibberish to me. Guess you have to be a somewhat more experienced analytics user?
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