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Fritzjames Stephen
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Writer, sports lover, football fan, traveller
Writer, sports lover, football fan, traveller

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Understanding the Content Strategy
To enlarge image: goo.gl/OkY6DT

Are you wondering, how to create a stellar content marketing strategy and generate the buzz you are looking for?

With social media and search working as the gateway to influence on today's consumer, creative content is imperative to boost a brand's exposure and organic search relevancy.

Whether you have a new campaign to launch, and upcoming event, or you need enterprise-level assistance, the following infographic from +Gage can guide you through and help you make a difference on any scale.

::|| The building blocks of of content strategy ||::

Know yourself: Clearly understand and define your content strategy objectives.

Know your audience: Clearly define end-users, their goals, behaviors and desires.

Know your content: Know what you have and what you need in context of business and user goals.

Set your plan: Strategize by audience, channel, location and you users' position in the customer experience journey.

Execute your strategy: Understand that you are engaging users for the long-term. Be willing to commit.

Pin it for later: http://www.pinterest.com/pin/381539399653994434/

Source: http://www.gageunderground.me/?p=4293

#contentmarketing #contentstrategy #contentmarketingtips  
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Where are you going this summer ?

What You Should See In the World – A List of Most Popular 10 Travelling Destinations http://shar.es/BRu7F #travel #luxury #destination  #world 
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Make your wedding one of a kind by saying "I do" underwater, with Anantara Kihavah's #Underwater #Wedding! Treat yourself to a romantic, candlelight dinner on the beach or even a dazzling cruise on the perfect waters around the Maldives.
#Anantara   #UnderwaterWeddings  +Anantara Hotels Resorts & Spas 
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