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Frederick Vallaeys
Works at Optmyzr.com
Attended Stanford
Lives in Palo Alto, CA
1,822 followers|561,266 views
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Frederick Vallaeys

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What's next in search marketing?

Considering how often Google updates the AdWords platform and how many new ad products we see unleashed on the industry each year, the only thing certain is change!

+David Szetela +Lisa Raehsler +John Gagnon +Matt Van Wagner +Andrew Goodman +Marty Weintraub +Elizabeth Marsten +Brad Geddes +Frederick Vallaeys +Bryan Eisenberg +Mona Elesseily +Melissa Mackey +Aaron Levy +Marc Poirier 
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Frederick Vallaeys

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The more ways we can target, the better. Thanks Google and +Larry Kim for sharing
 
[ #BREAKING   ] Adwords Quietly Launches New Demographics Targeting Tab: #PPC   http://www.wordstream.com/blog/ws/2014/10/06/new-adwords-demographics-targeting via +Mark Irvine 

Have you seen this yet on your account? 
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Frederick Vallaeys

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Thanks for letting me tell the story about how Optmyzr got started +Whitney Lemon. 

Frederick Vallaeys

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In this session for www.optmyzr.com, we'll cover:

1. An Introduction to AdWords Scripts
2. How To Install Our Scripts In Your Account
3. An Overview Of Our Reporting Scripts like the Account Dashboard, Ad Template Report, Match Type Report, and Hourly Stats Report
This Hangout On Air is hosted by Frederick Vallaeys. The live video broadcast will begin soon.
Q&A
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Optmyzr Demo: AdWords Reporting Scripts
Tue, January 21, 2014, 12:30 AM
Hangouts On Air - Broadcast for free

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Frederick Vallaeys

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In this demo, we will focus on Optmyzr's Historical Quality Score Tracker. 

AdWords only stores the current quality score and only at the keyword level. By using Optmyzr you will get access to historical quality scores which can help you determine which optimizations were most successful.

Optmyzr also provides ad group quality score, campaign quality score and account quality score, making it easy to prioritize which parts of an account to optimize first.

The demo will cover the following:
- Introduction to Quality Score
- Identifying areas of biggest opportunity
- Correlating QS to account changes
- Tips for QS optimization
- Questions and Answers

I hope you will be able to join me...
-Frederick
Optmyzr Demo: Quality Score Tracker
Tue, January 7, 2014, 12:30 AM

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Frederick Vallaeys

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At the #GooglePartners studio yesterday to record some new content about how small businesses can use online marketing to find new customers.
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This is a frequent question among small and or local businesses. I am interested in your view and supporting data. With the head of the keyword monster growing disproportionate to the tail over the past 4 years, competition and CPC bids have increased dramatically. So the question is this:

Can a small business be successful in terms of driving sales/leads in PPC with an ad spend of $500 or less monthly?
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Frederick Vallaeys

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How I started Optmyzr.com, a SaaS company to make managing AdWords more efficient.
 
#Bizdom   Submit your questions for our live text Q&A in the comments below.

+Frederick Vallaeys will be answering your questions (from 3-4 PM PDT) on turning your passion into a business, and how he transitioned from a corporate job to being his own boss. 
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If you change the band, make sure you tighten the screws really tightly. Mine eventually came out and made my watch fall off! I guess the constant vibration when notifications come in made the screw eventually come out so you have to make them super tight.

Frederick Vallaeys

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Anyone have snow chains they want to rent out our sell to me? I need it for 285/35 18 on the rear tires and 255/40 18 on the front...
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Frederick Vallaeys originally shared:
 
This Hangout On Air is hosted by Frederick Vallaeys. The live video broadcast will begin soon.
Q&A
Preview
Live
Optmyzr Demo: Quality Score Tracking
Tue, January 7, 2014, 12:31 AM
Hangouts On Air - Broadcast for free

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Frederick Vallaeys

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Thanks for the great list of articles!
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Have him in circles
1,822 people
Barbara Geluda Boselli's profile photo
Lee Lily's profile photo
Markus Pöhlmann's profile photo
Chrissy Towle's profile photo
Ashley Strain's profile photo
Steve Hodges's profile photo
dAi mrCo's profile photo
Crescent Interactive's profile photo
Leo Amador's profile photo
Work
Occupation
Online Marketing Specialist
Skills
AdWords, SEM, Online Marketing, SEO
Employment
  • Optmyzr.com
    CEO, 2013 - present
    Optmyzr makes tools to simplify managing paid search ads with AdWords. We provide unique big data insights and give actionable suggestions for how to improve account performance using One-Click Optimizations.
  • SalesX
    Chief Technology Officer, 2014 - present
    SalesX is a search marketing agency specializing in getting companies great results with AdWords advertising.
  • Google
    AdWords Evangelist, 2002 - 2012
  • Sapient
    Engineer, 2000 - 2002
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Palo Alto, CA
Previously
Belgium - Menen, Belgium - Hoeilaart, Belgium - La Hulpe, Belgium - Los Altos, California
Story
Tagline
Entrepreneur, Marketing Technologist, Public Speaker, and Startup Advisor
Introduction
Helps grow businesses through smarter marketing. 
Bragging rights
Swam with sharks
Education
  • Stanford
    Electrical Engineering, 1996 - 2000
  • Pinewood High School, Los Altos Hills, CA
  • St. Jan Berchmans, Brussels, Belgium
  • St. Clemens, Hoeilaart, Belgium
Basic Information
Gender
Male
Other names
Fred Vallaeys
Frederick Vallaeys's +1's are the things they like, agree with, or want to recommend.
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Clean, modern, and nicely furnished rooms with automations for everything. Friendly staff. Connected conveniently to a large shopping center so that it's easy to pick up some less expensive food when the Conrad's excellent but pricey restaurants won't do.
Public - in the last week
reviewed in the last week
Great tasting gelato and they often have new flavors. Great location, a little less busy than University Ave but still right in downtown. Also like the wafer cookie dipped in chocolate that comes with every cup.
Public - 4 months ago
reviewed 4 months ago
33 reviews
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Map
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Lots of high end stores within a department store setting. The prices are high because they have mostly top brands. Most staff do not speak English. Conveniently located directly above a subway station.
Public - in the last week
reviewed in the last week
Great location, the floor to ceiling windows and the park next door make the place feel very airy and open. Great staff and owner. Never feels too crowded. Kept very clean.
Public - 4 months ago
reviewed 4 months ago
Fish burritos and shrimp quesadillas are my favorites. Big pieces of shrimp, great sauces, crispy fish. Best Mexican food for lunch in downtown Palo Alto. Downsides: there isn't much seating and they are cash only.
Public - 9 months ago
reviewed 9 months ago