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Frank Rose
Works at Columbia University School of the Arts
Attended Washington and Lee University
Lives in New York, NY
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Frank Rose

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Want to sit across the table from people who can get your film made? Two more weeks to submit your project to Sheffield DocFest's MeetMarket (for documentaries) and Crossover Market (for digital/interactive productions. 
Submissions for MeetMarket and Crossover Market 2015 ARE NOW OPEN. Submissions opened Tuesday 6 January and close Wednesday 18 March 1700 GMT. If you have any queries about submitting to MeetMarket or Crossover Market 2015, please email us ...
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"Quite possibly the single worst thing I have seen a manufacturer do to its customer base."
Lenovo is facing growing backlash after it was discovered that the company had preinstalled a malicious adware called Superfish on some of its laptops.
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This infographic summarizes the main points of the strategy+business article—why conventional advertising is losing its effectiveness, and how storytelling makes a difference 
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Frank Rose

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How can brands leverage the power of immersive storytelling? Here's my take, from the latest issue of strategy+business:
The most successful advertising today convincingly takes on the qualities of real experience.
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From the New York Times today, possibly the best example of native advertising I've seen—entertaining, engaging, informative, and a remarkable piece of advertising for The Imitation Game. 
The true story behind Alan Turing’s trailblazing work to break the wartime military codes of Nazi Germany, his persecution as a gay man and how he helped invent modern computing technology.
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Frank Rose

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Why do most cities in the US have lousy broadband service? "because while broadband incumbents don't want to spend the money it would take to build state-of-the-art fiber networks, they are happy to spend money on lobbying."
Verizon, AT&T, Comcast, and their fellow travelers are blocking the solution to fast, affordable broadband.
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Have him in circles
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Frank Rose

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So it appears the guy who has pledged to clean up HSBC's Swiss subsidiary—revealed to have been complicit in tax evasion and other schemes—had an account there himself: 
Leaked files covering 2005-2007 show bank chief executive sheltered £5m of his own money at Panamanian company with Swiss HSBC account
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Fascinating stuff.
 
For a special issue of their magazine commemorating Moore's Law, the Computer History Museum asked me to write an essay.  I chose to address how the phenomenon Moore described made Google possible--and continues to make the impossible not only possible but inevitable. Those like Larry Page who feel this in their bones have a huge advantage, especially when they are able to brush off criticisms that their ideas are "crazy." 

https://medium.com/backchannel/how-moores-law-made-google-possible-93d52457c5c9
The Intel co-founder drew the blueprint for the digital revolution. Larry Page read it well.
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Also in today's Times, an extraordinary piece of investigative reporting on the ultra-high-end New York real estate market: 

"Vast sums are flowing unchecked around the world as never before — whether motivated by corruption, tax avoidance or investment strategy, and enabled by an ever-more-borderless economy and a proliferation of ways to move and hide assets.

"Alighting in places like London, Singapore and other financial centers, this flood of capital has created colonies of the foreign super-rich, with the attendant resentments and controversies about class inequality made tangible in the glass and steel towers reordering urban landscapes.

"Where it made landfall in New York, in the wake of the Sept. 11 attacks, was the Time Warner Center. . . ."
Shell companies are used to shield the identities of buyers in the competition to secure condos at the Time Warner Center and other high-end buildings. This is the first installment in a five-part series.
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And here's my feature story on the reinvention of Cooper Hewitt, in the current issue of The Magazine Antiques:
The newly opened Cooper Hewitt points the way for the immersive, participatory, digitally enhanced museum of the twenty-first century
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Behind the scenes at the Smithsonian Institution's design museum, now in the forefront of a revolution in what museums should be: immersive, social, story-focused.
It's a happening time for museums. The Louvre, the world's most-visited, drew 9.3 million people in 2013. American museums get more visitors than theme parks and major league ball games combined. In a world of ubiquitous electronic screens, this puts...
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Frank Rose

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This regional dialect quiz—published in December 2013—was the most popular article on nytimes.com in 2013 and the third most popular in 2014. 

I took it and the result landed me squarely in Maryland/Virginia, with Baltimore, Washington, and Richmond the most similar cities in the country. Having grown up in Norfolk and Roanoke, I'm pretty impressed. 
What does the way you speak say about where you’re from? Answer the questions to see your personal dialect map.
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People
Have him in circles
940 people
Mike Rose's profile photo
Jacques Seka's profile photo
Matt Locke's profile photo
John Link's profile photo
Pedro Monteiro's profile photo
Jeff Lopez's profile photo
Scott Donaton's profile photo
Charles Melcher's profile photo
Imran Siddiqui's profile photo
Work
Occupation
Author and speaker
Skills
Writing, speaking, cultural and business analysis
Employment
  • Columbia University School of the Arts
    Senior Fellow, 2014 - present
    Member of the Digital Storytelling Lab. Faculty member, executive education program in digital storytelling strategy.
  • Wired
    Correspondent, 2010 - present
    Essayist and occasional contributor. Author of The Art of Immersion.
  • Wired
    Contributing Editor, 1999 - 2010
    Regular contributor to Wired magazine—major features on subjects at the intersection of media and technology (including Samsung, Sony, Avatar, Steven Spielberg, Hulu, ESPN, Comedy Central, Second Life, alternate reality games, Philip K. Dick, Vivendi, and the AOL-Time Warner merger).
  • Travel + Leisure
    Contributing Editor, 1998 - 1999
    Travel writer and columnist.
  • Fortune Magazine
    Contributing Writer, 1997 - 1999
    Frequent contributor—major features on Hollywood and the global media conglomerates (including Disney, Seagram, EMI, and Michael Ovitz).
  • Premiere Magazine
    Contributing Writer, 1991 - 1995
    Frequent contributor—profiles of Hollywood filmmakers and business people (including Jeffrey Katzenberg, Tim Burton, and Anthony Perkins).
  • Esquire Magazine
    Contributing Editor, 1982 - 1987
    Frequent contributor—major features on popular culture (including new wave in New York, Christian surfers in Southern California, and Silicon Valley entrepreneurs).
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
New York, NY
Previously
Los Angeles, CA - San Francisco, CA - Washington, DC - Lexington, VA
Contact Information
Work
Email
Story
Tagline
Digital anthropologist
Introduction

Author of The Art of Immersion: How the Digital Generation is Remaking Hollywood, Madison Avenue, and the Way We Tell Stories, published in 2011 by W.W. Norton.

Keynote speaker at ad:tech Sydney, Sheffield Doc/Fest, the Guardian’s Changing Media Summit, and others. Appearances at Google, Lucasfilm, Timberland, Unilever, SXSW Interactive.

Former contributing editor at Wired and Esquire. Former contributing writer at Fortune and Premiere. Articles have appeared in The Atlantic, The New York Times and The New York Times Magazine, The Los Angeles Times, New York, Vanity Fair, Travel + LeisureRolling Stone, and The Village Voice.

Other books include the 1989 best-seller West of Eden: The End of Innocence at Apple Computer, named one of the ten best books of the year by Businessweek and now available in an updated edition; and The Agency: William Morris and the Hidden History of Show Business

Education
  • Washington and Lee University
    Journalism
Basic Information
Gender
Male
Looking for
Networking