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Frank Isca
Works at Weidert Group, Inc.
Attended University of Wisconsin-Oshkosh
177 followers|23,709 views
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Frank Isca

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Sound advice on why an outsider's perspective can help with your content marketing efforts.
An outside perspective helps in more than one way when creating regular inbound marketing content.
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Frank Isca

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Great points here from +Jamie Cartwright on selecting the right website CMS platform.
Website CMSes are a major decision in any digital marketing plan. Make sure you understand the risks of choosing an industry or niche-specific platform.
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There are plenty of ways to turn your traditionally boring website pages into full-blown conversion generation machines. +Alex Sobal explains.
Looking to increase the number of conversions on your website? Use these growth hacking tips to earn more conversions from your About Us page, Privacy Policy, and more!
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Honored to be working with such a smart group of people.
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From personal experience, the +HubSpot platform has always been extremely user intuitive. But they're making things even easier to use and grasp – saving marketers everywhere precious time.
HubSpot made its platform easier to use in 2015 with a massive user interface overhaul.
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It's hard to find new leads looking to buy equipment. That's exactly why capital equipment manufacturers get nervous about new marketing approaches.
You have plenty of reasons to be nervous about inbound marketing for manufacturing. The question is: are you more nervous about not growing?
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Frank Isca

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Some great examples to get inspired for your own lead conversion offers.
These four examples of bottom of the funnel (BoFu) offers take free assessments, consultations, or trials to a whole new level.
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A better way to approach SEO is to take a page from the new sales playbook that says “always be helping.”
Rethink SEO: It's not a tactic. It's an accumulation of well-optimized tactics and overall strong promotional strategy.
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According to Sirius Decisions, 60-70% of marketing content is never used by sales. Surprised? #B2Bsales   #SalesContent  
Inbound selling relies on content. Learn to create a sales content plan keeps your pipeline moving!
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Our team has a blast building this new website for Team Industries. Excited to share it!
Weidert Group recently launched a new website for Team Industries, a manufacturer headquartered in the Fox Cities.
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This is a game changer for small businesses looking to get the Inbound Marketing ball rolling, especially if you're facing budget and resource challenges.
Looking to get started with inbound marketing? Leadin is a free marketing automation and lead generation plugin created by HubSpot to work with all content management systems.
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Simply put, content is the fuel that powers all Inbound Marketing efforts, but how that content is presented can take a number of forms, each with its own distinct characteristics and potential to influence a purchase.
An overview of the top online marketing content types and their unique value and characteristics for attracting and converting leads.
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In his circles
187 people
Have him in circles
177 people
Zack Pawlosky's profile photo
Casey Bond's profile photo
Victor onlyforyou's profile photo
Derek Schroeder's profile photo
Steve Kabelowsky's profile photo
David Fletcher's profile photo
Brian S. Mazar's profile photo
Greg Linnemanstons's profile photo
Alexandra Velez's profile photo
Work
Occupation
Senior Inbound Marketing Consultant
Employment
  • Weidert Group, Inc.
    Senior Inbound Marketing Consultant, 2008 - present
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Senior Inbound Marketing Consultant for Gold-Certified HubSpot Partner | Guitar Junkie | Green Bay Packers Addict
Education
  • University of Wisconsin-Oshkosh
    Journalism, 2002 - 2006
My wife and I absolutely love everything about Costco, especially the one in Bellevue. The store is impeccable, the staff is friendly and the products from food to clothing are amazing. We haven't bought one thing we haven't liked. Can't wait for the Appleton store to open! I highly recommend becoming a member.
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