It's not rocket science to fix some of the things wrong with health care. Especially since one of the worst parts of the system is the customer experience. Any retailer can fix that. And I think I found a health care group that has. I just had my first appointment with OneMedicalGroup, a primary care chain that started in San Francisco and is now available in Boston, Los Angeles, Washington DC, New York, Chicago and -- mercifully -- Phoenix. OneMedical was founded by Tom X. Lee, an internal medicine doctor who actually listened to patients. Members of One Medical experience a different approach to doctor visits, designed around their needs. I have a feeling much of the experience is generated simply by better software -- for scheduling, for billing, and for charting. I can tell you this from my own first visit: I filled out NO paperwork. Not in advance, not online, not in the office before the appointment. Not only that, but my appointment started on time, and my labs were drawn at the same time.They'll be shared with me in an email, and I will always have them. My doctor also gave me a card with her email address on it, and told me she answers questions by email. She trained at Mayo and worked at Cigna and Hospice before finding a practice about which she could feel comfortable in Phoenix. She's vegan, like me, and has been to India. She believes in preventive medicine and in keeping people well. She practices integrative medicine, and that's another hallmark of OneMedical. During my visit for a physical examination, the doctor did the things doctors used to do before they got so busy: looked down my throat, into my ears, and at my body, palpate my abdomen, listen to my heart and lungs, test my reflexes, and take my blood pressure. She even weighed me herself. You'd be surprised how seldom this happens during primary care visits today. Or if it does happen, it's done by nurses and assistants. This doctor outsourced none of the work to a "physician extender." She also sat and talked to me and entered all my information in her EHR by herself. OneMedical appears to have written its own software, and I gather she finds it easy to use during a visit.I didn't find her typing distracting; it told me she was focused on me. The phlebotomist, who used to work at Sonora Quest, told me the difference between her last job and this one was "not like comparing apples to oranges, it was more like comparing apples to peas." Admittedly this is not health care for the impoverished. In my community, the offices are in GIlbert, Scottsdale, and on Camelback Road near the Biltmore in Phoenix. But the cost to join is only $100 a year, which is within reach of a middle class budget. For this you get good software, same day appointments, and longer visits. It's Uber, or Starbucks. OneMedical also offers employer health care, and in its other markets employers use these memberships as employee perks. The practice takes most insurance plans, including Medicare, and works with Dignity Health's network of hospitals and specialists. OneMedical is still kind of a startup, founded in 2007. So far it has raised $117 million in funding. That's very little when you consider they've opened 30 offices. They're obviously funding a lot of their growth from revenues. I hope the group is successful in Arizona. We sorely need better primary care experiences here.