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Kindred

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Happy Friday and cheers to a successful new site launch/rebranding! Can you see the relief in our tired faces?
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Kindred

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An interesting watch: The 20 Most Viral Ads of 2013 via Adweek. We think #3, Evian's "Baby and Me" is a particularly engaging way to advertise water. http://adweek.it/19KbPvI #advertising   #adagencies  
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Kindred

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Arctic weather requires tough puff: Patagonia, Northface, Mountain Hardwear. Which one do you sport? #FashionFriday #hqfashion
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Why did Apple spend $200 million on social media data company Topsy? Adweek article says it may be all about Apple's social TV future.
http://www.adweek.com/news/technology/why-apples-topsy-buy-may-be-all-about-its-social-tv-future-154265
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Kindred

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We polled the Formium team last week and the question was: What's your brainstorming style? Got back some interesting answers:

-My #1 favorite place to brainstorm is the shower. #2 is to sleep on it. The best ideas come when I'm not thinking too hard.
-A lot of good thinking happens out of the office and a lot for me happens when I'm alone in nature. 
-My style is a carefully crafted hybrid approach utilizing elements of dementia, verbal vomiting, and stand-up comedy while sitting. 
-I have a whole brainstorming philosophy that looks like this: 1. Ask questions 2. Never settle for an okay idea 3. All ideas are worth a shot 4. Don't be attached to your ideas winning 5. Have fun 6. Take a birds eye view (gives you the greatest vantage point) and 7. Explore and be open minded, you never know where and when the next big idea is going to strike

Share YOUR #brainstormingstyle in the comments.
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Kindred

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It's always good to be reminded to be extraordinary. Let's take a look back at our client Ahnu Footwear's amazing story about blind long-distance hiker Trevor Thomas, who hiked the Appalachian trail with just his dog and a backpack.  
http://www.ahnu.com/trevor-thomas-blind-hiker-be-extraordinary/be-extraordinary,default,pg.html

What's on YOUR bucket list for an extraordinary life? #tbt
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Kindred

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Inspiring video from 37signals shows us how working remotely can make employees more productive, creative, and happier. We think a balance of in-office and remote works well for us. What are your thoughts?
http://vimeo.com/76063825
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Kindred

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We are excited to share the news that we have changed our name - Formium is now Kindred! Check out our new website at www.kindredsf.com
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Speaking of fashion, this couple takes the Ugly Christmas Sweater thing to new heights. Or lows, depending on how you look at it. #12daysofWackyXmas #FashionFriday  
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We took a look back at Social Media Examiner’s article predicting social media trends for 2013. Some we felt were dead on, others…not so much. What do you think will be big in 2014? http://bit.ly/1jncMSU

Prediction: 2013 Will Be the Year of Visual Marketing

Yes! With the surging popularity of Vine, introduction of Instagram Video, Snapchat and others, it seemed like you couldn’t turn around without being asked to hit “play” on something. The shorter clips (6 second max on Vine, 15 for Instagram) and ease of recording did indeed make these snackable, and we saw a lot of brands take advantage of these platforms. We look forward to seeing people get even more creative with video in 2014. 
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Sometimes we photobomb our own photoshoots. Happy post-turkey Monday, everyone! #photobomb  
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We designers are known to take ourselves pretty seriously. 
What's your favorite design-related quote?
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Contact Information
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10 Liberty Ship Way #300 Sausalito, CA 94965
10 Liberty Ship Way #300USCaliforniaSausalito94965
(415) 944-3310kindredsf.com
Marketing Agency
Kindred creates breakthrough campaigns. We keep up with the demands of today’s markets. We launch new brands that need to grab attention…and hold it. We revitalize brands that have lost their edge. We let bold thinking lead the way. We know that your brand is your business, and we’re here to help you build it. Let’s talk.
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Have them in circles
20 people
Conspicuous Dog Lover's profile photo
Rex 3's profile photo
Barefruit Marketing's profile photo
Omar De Biaggio's profile photo
Kindred SF's profile photo
Tracy Owens (Royally Social)'s profile photo
Remington Begg's profile photo
Diane Castro's profile photo
Alex Baker's profile photo