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Flavio Longato
Worked at Ifolor AG
Attended Ipag | École Supérieure de Commerce à Paris et à Nice, France
Lives in Munich, Germany
349 followers|61,208 views
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Flavio Longato

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Here are some #Excel #SEO #Formulas #seo-professionals and #marketing specialist should know or at least understand.

Excel is a wonderful tool to manage large rows of data. It is particularly beneficial for SEO as there are many data intensive tasks such as keyword research, backlink audits, SEO content quality assurance (checking for 404’s, etc…). Below is just some…
Excel is a wonderful tool to manage large rows of data. It is particularly beneficial for SEO as there are many data intensive tasks such as keyword research, backlink audits, SEO content quality assurance (checking for 404’s, <titles> etc…). Below is just some formulas I use day to day, this is mostly for my own…
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Flavio Longato

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International Search Summit, Munich, 2015 as it happens - #seo #smx #munich #international-search

The international search summit focuses primarily on international SEO and is hosted alongside SMX Munich. International SEO is the process of improving search visibility on major international search engines such as Google, Yahoo, Sesnam (Czech), Yandex…
The international search summit focuses primarily on international SEO and is hosted alongside SMX Munich. International SEO is the process of improving search visibility on major international search engines such as Google, Yahoo, Sesnam (Czech), Yandex (Russia) and Baidu (China). Maximising international opportunities by Immanuel Simonsen from @imSimonsen Webcertain Source ecommerce = emarketer The great web content…
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Flavio Longato

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Does using an #underline or #hyphen improve #search #visibility? Yes it does! Find out more #SEO #searchranking

I can’t believe I’m writing an article about something so simple yet I’ve been asked this countless times. Does using an underline or hyphen effect how search engines index your content therefore affecting your search viability? Lets look at what we know…
I can’t believe I’m writing an article about something so simple yet I’ve been asked this countless times. Does using an underline or hyphen effect how search engines index your content therefore affecting your search viability? Lets look at what we know so far: What has Google said about using underline vs hyphens: Google’s webmaster guidelines  “recommend…
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Flavio Longato

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Why create a blog when you can buy a blogger? Detailed tips and lots more #seo http://goo.gl/qIF7bc

Before I get into that topic, I want to give you some foundation on how SEO professionals treated Bloggers in the past and hopefully from there we can move into what we should have been doing. I remember a couple of years back when guest blogging was the…
Before I get into that topic, I want to give you some foundation on how SEO professionals treated Bloggers in the past and hopefully from there we can move into what we should have been doing. I remember a couple of years back when guest blogging was the rage in SEO. Everyone started contacting bloggers, offering “unique,…
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Flavio Longato

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SEO strategies very greatly depending on the type of business (whether it is an actual business in a specific location or an eCommerce / informational website with no real B2C location. My professional experience has always been with the latter as I’ve…
SEO strategies very greatly depending on the type of business (whether it is an actual business in a specific location or an eCommerce / informational website with no real B2C location. My professional experience has always been with the latter as I’ve always worked for large online based eCommerce websites where the location of the…
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Flavio Longato

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@visualping - Great tool for get notified if a website changes - #seotools

Great tool to monitor competitors or just to know when a particular website has updated its content. site: www.visualping.io
Great tool to monitor competitors or just to know when a particular website has updated its content.
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Great presentation on #online #analytics #strategies at #SMX #Munich 2015 with @jeffalytics Jess Sauer

Presented by Jess Sauer @jeffalytics https://knowledge.land/analytics-munich/ How to measure what your doing in digital marketing. 1. Strategies win championships Start with the outcome, determine what you need to know and what will help you improve your…
Presented by Jess Sauer @jeffalytics https://knowledge.land/analytics-munich/ How to measure what your doing in digital marketing. 1. Strategies win championships Start with the outcome, determine what you need to know and what will help you improve your business and give you business insights. E.g. I would like to reduce unhappy customers I will generate more income.…
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Sometimes companies create campaigns which are not your traditional “give me your money” type of ad, Such as @landrover Valentine's 2015 ad


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SearchLove, London, October 2015

As I work in-house and I am a solo SEO team. I travel very often to SEO conferences to see what’s buzzing and to see how the industry is evolving and what are the current best practices.   Search Love is the conferences I most look forward to each year.…
Search Love is the conferences I most look forward to each year. It is very informative and really gets to the point.
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Tips for increasing #product #SEO #search #visibility in by adding #richsnippet information. Find out more at

I’ve been doing a lot of research over the last few weeks trying to find the best method of inserting rich-snippet data in product category pages. Goal of adding rich snippet data The goal would be to help crawlers better understand the type of data being…
I’ve been doing a lot of research over the last few weeks trying to find the best method of inserting rich-snippet data in product category pages. Goal of adding rich snippet data The goal would be to help crawlers better understand the type of data being displayed so that the visibility of the page gets…
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#Tiradentes, #Brazil - An unspoiled example of colonial architecture

Tiradentes was established in 1702. The town’s centre still resembles the architecture of when it was founded. But what I really enjoy about Tiradentes is the nature around the town. It is surrounded by a large mountain range called “Serra de tiradentes”.…
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Is the future of #SEO i#nbound-marketing?

Recently I’ve been asking myself this very question: Is the future of SEO inbound marketing? I am asking because I’ve noticed a shit from tasks I once did 1-2 years ago, compared to what I do now and with all honestly backlink acquisition has almost…
What is the future of SEO? Do the past practices still work or are we moving more towards inbound marketing?
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Tagline
SEO Manager at www.az.marketing
Introduction

Flavio Longato is an Online Marketing professional and is responsible for all SEO related activities of the Swiss photo company Ifolor AG. During his free time he is Editor-In-Chief of Tigga.org and MySwissHoliday.com.


During my studies I worked as a freelance photographer in London and work on many projects including lead cat-walk photographer of the Monte-Carlo Fashion Forum 2010.

Although I am no longer a professional photographer, I do very much enjoy photography and am currently improving my skills on landscape and architectural photography.

Bragging rights
SEO / Conversion specialist,, Photographer, Editor-in-Chief of Tigga.org & MySwissHoliday.com
Education
  • Ipag | École Supérieure de Commerce à Paris et à Nice, France
    Int. Business Year abroad, 2010 - 2011
  • University of Westminster, London
    Management - Financial services, 2008 - 2012
Basic Information
Gender
Male
Looking for
Friends, Networking
Relationship
In a relationship
Work
Occupation
Online marketing professional focused primarily on organic traffic acquisition (SEO,social media, content marketing) and web analytics. I have been described as having “a mind that is extraordinarily characterised by analytical creativity” with a “solution-oriented” mind-set. A “team player” which is able to “build and maintain relationships easily” and who has a “thirst for knowledge and self-improvement”. I have a bachelor degree in Management & Finance with an emphases in investment banking, portfolio optimization and risk management. During my free time I am an avid photographer and blogger.
Skills
SEO, Online Marketing, Google Analytics
Employment
  • Ifolor AG
    SEO Manager, 2014 - 2016
  • Ifolor AG
    Website Manager International, 2013 - 2014
  • Holidaycheck AG
    Marketing Manager, 2012 - 2013
  • StudyBlog.co.uk
    Founder / Webmaster, 2011 - 2012
  • Longato.co.uk
    Freelance Photographer, 2008 - 2011
  • www.experteer.com
    Senior Marketing Manager - SEO, 2016 - present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Munich, Germany
Previously
London, UK - Tampere, Finland - Nice, cote d'azur, France - Kreuzlingen, Switzerland
Contact Information
Work
Email
Skype
az-flaviolongato