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5-Minute Marketing / Five-Minute Marketing
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Tips & trends for managing in an accelerated world
Introduction
Five-Minute Marketing is the ultimate how-to guide for the time starved. Mary Charleson, the author of 5-Minute Marketing, is a marketing educator, speaker and strategist. She passionately delivers keynotes and workshops to help business leaders manage their strategies in an accelerated world.

http://www.fiveminutemarketing.com
http://www.charleson.ca

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Triple threat media: Earned, pushed & paid
http://ow.ly/Pbufp
Media for our marketing efforts really fall into 3 buckets. I call them your triple threat if you get the combo right. The 3 buckets are: earned, pushed and paid. 3_buckets. Earned media: We don't pay for this media and we have little actual execution control over it, but we can certainly ...
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Is it "time" for Apple to disrupt again? #marketing #disruption
Last week Apple launched the long anticipated and rumor rampant Apple Watch. As with all things Apple, product leaks and speculation had been swirling for some time. While not widely available for retail until April, CEO Tim Cook's launch week was aimed squarely at building momentum and desire.
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5 reasons Ikea's BookBook is brilliant marketing
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The Sam Sung story: How a former Apple employee put his name to work for a good cause
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The sharing economy teaches us to trust again.
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Re-imagine with abandon. Learn to love disruption http://ow.ly/ySStA #marketing
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In their circles
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Have them in circles
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Marketing tip for the day: You live or die by your database
http://ow.ly/NjQrB
You live or die by your database. Someone way smarter then me once said this, and it has stuck with me over the years. We all know that making connections count. It's how business gets done. The bigger your circle of connections, generally the bigger your circle of influence, and by default the ...
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Fashion versus style is like social media versus email
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Drones, sharing economy delivery & revamped postal services: Distribution experiences disruption
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Achieving authenticity: Learning from misfit vegetables
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Re-imagine with abandon & learn to love disruption: innovative marketing ideas
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As of July 1, 2014 Canadian Anti Spam Legislation (CASL) became law. CASL governs all commercial electronic messages that encourage participation in commercial activity, regardless if there is an
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