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"...this kind of data capture and analysis is essential for executives who want to definitively know which ads are most effective at accomplishing their sales goals." (from QSRweb) http://bit.ly/2aXNTiq
We all know the big, failed product launches, especially those from companies known for marketing greatness like New Coke, the Arch Deluxe and Orbitz soda. And, of course, there’s lots of analysis out there about why they crashed and burned,...
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