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Using Facebook for Business Marketing
920 followers -
Facebook marketing with Facebook business pages to connect with and engage Fans.
Facebook marketing with Facebook business pages to connect with and engage Fans.

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More leads and clients from LinkedIn? Here is the process and 3 tools to make that easier, systematic. "Looking for prospects on LinkedIn is effective because it’s like a search engine for professionals....Think of a premium account as paying for more access to the search engine."
https://www.socialmediaexaminer.com/linkedin-prospecting-how-to-find-and-connect-with-future-customers-john-nemo/?utm_medium=social&utm_source=googleplus
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How does your website compare when matched against these web design tips?  My fav is "8. Avoid carousels and rotating sliders." I find them distracting, poor for messaging and SEO.
https://www.orbitmedia.com/blog/web-design-tips/?utm_medium=social&utm_source=googleplus
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Content marketers, snag position 0 in Google search results for a target phase with a Featured Snippet. Learn how to find good pages to target, understand user intent and optimize the page so Google picks it.
https://moz.com/blog/target-featured-snippet-opportunities?utm_medium=social&utm_source=googleplus
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Refine your target prospect with these questions about your last top 20 deals:

"What were the decision makers’ job titles?
What size company did they work for?
In what industry?
How long had they worked in their role?
What else do they share in common?"

https://business.linkedin.com/sales-solutions/blog/best-practices--sales-prospecting/2018/analyzing-a-prospects-linkedin-profile--what-to-look-for?utm_medium=social&utm_source=googleplus
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Marketers, see main elements of a buyer persona, how to create a Facebook custom audience from emails, how to find key characteristics.
https://www.socialmediaexaminer.com/how-to-develop-buyer-personas-using-facebook-insights/?utm_medium=social&utm_source=googleplus
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eCommerce marketers, check these best practices. Look at the graphic of common bad mistakes made on websites.
https://neilpatel.com/blog/e-commerce-traffic-tips/?utm_medium=social&utm_source=googleplus
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Facebook's lowest cost bid strategy aims for the lowest possible cost per optimized event while spending all budget, with or without a bid cap. Target cost bidding gets more stable results as spend increases, best for long term campaigns.
https://www.jonloomer.com/2018/03/14/facebook-ad-bid-strategies/?utm_medium=social&utm_source=googleplus
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Advertisers, with vertical ad scaling, you add budget. With horizontal, test different ad sets, audiences and creative. Learn to develop a sustainable process.
https://www.jonloomer.com/2018/03/22/facebook-ad-scaling/?utm_medium=social&utm_source=googleplus
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Choose Chatful or ManyChat to develop lead scoring, and create messages to warm leads with Chatful.
https://www.socialmediaexaminer.com/how-to-use-facebook-messenger-bot-for-lead-scoring-prospects/?utm_medium=social&utm_source=googleplus
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