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Fay Feeney
Lives in Hermosa Beach, CA
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Fay Feeney

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Proof social media can bring return on investment if done well... And that was 2013, wonder what the number if now. 

In an early sign of success that social media can be monetised, Commonwealth Bank of Australia revealed that it has made nearly $1 million in revenue by intercepting potential customers’ life events on Twitter. [...]

“These are people who express dissatisfaction with competitors and post something like “I’m not happy with my bank anymore” and we pick that up and capture the trend and go straight in and say “we’re here to help, could we offer you a better alternative to your current bank?”
Kaching! CBA reaps $1m from social media. Two of Australia's biggest banks have indicated how a dollar value can be attributed to their social media efforts, writes Vish Teckchandani. In an early sign of success that social media can be monetised, Commonwealth Bank of Australia (CBA) revealed ...
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Have her in circles
295 people
Stephanie R. Causey's profile photo
Aditya Saputra's profile photo
Douglas Chia's profile photo
Sanford Lewis's profile photo
Daniel Burrus's profile photo
hisato akaike's profile photo
Platinum Mortgage Company's profile photo
Corporate Governance at Queen's University Belfast's profile photo
paulus hobeng's profile photo
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Currently
Hermosa Beach, CA
Previously
Ocean Beach, CA - Culver City, CA
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Risk for Good, an advisory firm equipping CEOs to accelerating the boardroom.
Introduction
Fay Feeney is CEO of Risk for Good, an advisory firm focused on equipping CEOs to work with their board chairs to accelerate their boardroom effectiveness around emerging issues.

We work with CEOs to keep their board chairs informed on these fast moving, emerging issues: 

1. Institutional Investors & Shareholder Communication
2. CEO Sucession and Board Composition
3. Strategy for the Digital Age: connecting, big data insights, crisis, business continuity
4. Next Gen
5. Sustainability, CSR and Public Trust

Risk for Good, was created to help CEOs strengthen their relationships with board chairs and lead directors to navigate the disruption to their business from a connected social, mobile and global world. 

Today’s minefields can cost your company:  time, money and goodwill.

Risk for Good works with CEOs to evaluate your exposure and leverage the opportunity from: social media, corporate social responsibility, sustainability and the multitude of other areas where your board needs to manage emerging issues and take intelligent risk.

Board leaders are learning to govern with a 24/7 conversation happening on social media.  Risk for Good’s advisory services help guide the modern board by ensuring that boards ask the right questions and identify the potential minefields that can derail strategy, erode brand and impact public perception. 

Fay is briefing boards on *Techonomy and getting it on the strategic agenda.  *Techonomy is about the centrality of technology to business and social progress and the urgency of embracing the rapid pace of change brought by technology.  http://www.techonomy.com/

Fay is the EVP of National Association of Corporate Directors (NACD) Southern California Chapter and chairs the Chairmen’s Roundtable Series for the chapter.  Fay is a NACD Leadership Fellow 2012.   In addition, she is Chair of the American Society of Safety Engineering Foundation which protects people, property and the environment.

Fay has been selected for the 2011 NACD Directorship 100, the prestigious list of the most influential people in corporate governance and the boardroom.  2011 has been a year of recognition for Fay where she was honored as one of the 100 Women in Safety.

Our mission is to help CEO provide their boards information that prompts a strategic dialogue on the right questions about the big challenges of the day.

Risk for Good helps CEOs and their board listen and think in the quiet of their boardroom.  In our always on communication culture we need to have time to prepare thoughtful answers to the tough questions addressing business today. 

"We know that a long term perspective is important to keep on the agenda even if it is not urgent. This is critical to business success in a 24/7, always on, globally connected world."

fay@riskforgood.com

310-372-0591

www.risk4good.com
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Fay Feeney's +1's are the things they like, agree with, or want to recommend.
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