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Faisal Khan
Works at Couch & Associates
Attended Schulich School of Business
Lives in Toronto, ON
205 followers|15,013 views
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Faisal Khan

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Some of these were outstanding!
Want to see some really smart marketing? Some might call these the top ten examples.
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Yeap. That is one of the best ads I have ever seen.
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You'll never need storage again
Cassette tapes may have faded into oblivion long ago, but magnetic tape storage still has a key role to play behind the scenes. Extremely high density tapes are used by corporations and government...
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Sold!!
Years from now, we'll remember 2014 as the year...
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Google has just launched its own Camera app in the Play Store. Simply called Google Camera, the app looks a bit different from the camera software currently shipping in Android 4.4 KitKat. Google...
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Spot on
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JAJAJA love it
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This is an amazing talk by Ziauddin Yousafzai. While Malala's message is beginning to get distorted a little, this talk focuses on the crux of the problem. Kudos to Ted Talks for bringing him on. http://youtu.be/h4mmeN8gv9o
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Have him in circles
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Faisal Khan

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Never miss a #worldcup2014 game now with this Google Calendar 
The FIFA World Cup is only days away and, if you're just as excited as we are, you'll want to know when all of the matches kick-off. So here's a super-quic
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The cycle is now complete.
Google's Chrome Remote Desktop service, first launched in 2011, is coming to mobile. Today, the company released an Android app that will let users access their desktop computers, whether through a...
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Do it +Google ! Just do it already!
Call Google "evil" all you want — I personally love how "evil" Google is — but there is no other company on the planet that can shake things up and disrupt the status quo like Google. Armed with a ...
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This is genius!
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Genius
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People
Have him in circles
205 people
Sajid Khan's profile photo
Anastasia Murzin's profile photo
Stéphane Gauthier's profile photo
Lauriana Mandody's profile photo
Hasham Siddiqui's profile photo
Vinayak Rao's profile photo
Bonnie Miller's profile photo
sam shisha's profile photo
Nicholas Murphy's profile photo
Work
Occupation
Marketing Automation Consultant
Skills
Client Service Planning, Project Management, Digital Marketing, Program Management, Customer Acquisition/Retention, Product Innovation/Development/Management, Leadership, UX Design, Web 2.0, Social Media Marketing, Business Strategy, Brand management, P&L responsibility, Advertising management, Trade marketing, Promotion and tactical strategies, Market research and analysis, Cross functional collaboration, SEO/SEM, Google AdWords, Google Analytics, Content Management, Web Development with understanding of HTML, CSS, PHP, .NET platforms
Employment
  • Couch & Associates
    Sr. Strategy Consultant, 2014 - present
  • Opie Marketing Group
    Online Marketing Projects Manager, 2011 - 2014
    • Conceived the development strategy for a set of site functionalities that encompassed Entry / Landing Pages, Microsites, Site Content, Navigation, Search, Social Commerce, Promotional Pages, Media Integration, Localization, Checkout / Cart design and Mobile • Created and implemented subscriber acquisition strategies for existing and new prospects, including managing and internal teams on CRM led nurturing campaigns • Drove the digital content management strategy and act as key liaison with content teams to provide insight to create, maintain and optimize quality digital content across all digital channels including: Online, Mobile, Email, CRM, Social, Whitepapers and In-Store Digital Marketing • Gathered functional requirements from clients and provide detailed specifications of user experience and functionality for development of all digital properties • Developed digital strategies for agency wide account teams; acted as a consultant to clients and teams and led ideation and execution of digital strategies to support clients’ business objectives • Prepared project plans, project charters, daily/weekly status reports, risk assessment plans, resource requests and change requests documentation • Developed, managed and oversaw social and online media campaigns to drive company objectives, including paid search and targeted social ads • Collaborated and influenced cross-functional teams such as customer development, brand marketing, public relations, web development, UX design, graphic design, regulatory and legal to coordinate the digital marketing activities in support of strategic and operational ecommerce and customer digital plans • Oversaw all stages of project planning, production process/approvals and partner with project managers to ensure that programs are on schedule and as per production briefs • Report on KPIs for measuring success – conversion rates, web analytics, heat maps, consumer behaviour, and industry best practices - and present actionable recommendations to accomplish business objectives • Presented analysis and insights of integrated campaigns for ongoing optimization and report on industry trends related to digital marketing in order to enhance current and future marketing initiatives
  • 3M
    Marketing Supervisor, 2010 - 2011
    • Led project to identify opportunities for introducing additional Electrical Product offerings in Renewable Energy space through partnership with sales; identified emerging opportunities resulting in entitlement growth of 15% • Translated customer insights into business ideas by developing strategy for heat trace product line with projected market share growth rate of 15% • Researched and analyzed industry market insights and competitors and presented reactive and proactive strategies to take advantage of key trends occurring in the industry • Supported marketing and communications programs identified in annual business plans through production of direct mail, catalogues, collateral materials, PDFs, PowerPoint presentations, sales collateral and tradeshow graphics, etc. • Acted as primary liaison between agency and internal clients; Marketing Managers, Marketing Coordinators, Product and Content Development • Identified key metrics for measuring success for marketing related activities against business and ROI objectives and track and analyze on a daily basis • Developed strong relations across the organization and disseminated industry knowledge and market intelligence with 3M global marketing
  • IFFCO Group of Companies
    Marketing Executive, 2006 - 2008
    • Led a NPD cross-functional team involving marketing, sales, distribution, finance and advertising agency to set a new time record and brought 10 new beverage products from prefeasibility stage to commercial production stage in less than 12 months; increased market share for brand by 7% • Initiated monthly review of Nielsen data and shipments data to analyze results against business objectives; led quarterly review meetings to revisit business plans and change market strategy based on profitability, current market trends and identified growth opportunities to maintain a consistent 3% growth on business targets • Developed and executed 1-year and 3-year business plans for the category and initiated a monthly review process to optimize budgeting and forecasting model; implemented a model to improve manufacturing forecast accuracy to 95% • Took ownership of promotions calendar and partnered with Category Development and Channel liaisons to develop consumer-targeted promotions; including concepts, creative production, logistics and field sales communications across retail and wholesale channel
  • Cooler Solutions Inc.
    Student Marketing Consultant, 2009 - 2009
    • Researched and analyzed market trends, barriers to entry and consumer expectations to build case for our concept: a toy that would facilitate learning and association of colours with specific objects • Partnered with design firm team to produce mock ups and package designs and recommended marketing mix with 5Ps to launch product across Canada
  • Business Mantra Inc.
    Marketing Consultant, 2009 - 2010
    • Identified distinct customer segments, prioritized areas of focus and determined segment needs and characteristics to develop branding, positioning and launch strategies for start-ups and small business clients • Assisted financial teams to develop pro-forma financial statements for small business clients; resulting in a success rate of 95% for securing financing for clients
  • IFFCO Group of Companies
    Junior Process Engineer, 2005 - 2006
    • Analyzed storage process of Bran, Barley and Flour bulk bags and led project to recommend a new sling bag storage that would reduce labor, improve efficiency and optimize storage; resulted in storage savings of CDN $10,000 per month • Analyzed flour packaging line and recommended an automated weigh scale addition that would result in waste reduction during packing by 40%
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Toronto, ON
Previously
Riyadh, KSA - Dubai, UAE - London, ON
Links
Contributor to
Story
Tagline
A marketer by profession, tech geek at heart, I'm interested in what's new, what's hot, what's trending and what people are talking about
Introduction
Marketer | Social Media Geek | Automotive Buff | Photographer | Movie maker | Shisha Enthusiast
Education
  • Schulich School of Business
    MBA, 2008 - 2010
    Brand Management, Marketing Strategy, Strategic Management, Integrated Marketing Communications, Service Marketing
  • Ryerson University
    Electrical Engineering, 2001 - 2005
Basic Information
Gender
Male
Apps with Google+ Sign-in
Faisal Khan's +1's are the things they like, agree with, or want to recommend.
2048
market.android.com

The 2048 app is a fun, addictive and a very simple puzzle game. Join the numbers and get to the 2048 tile!Smallest size app for 2048!HOW TO

Inbox by Gmail
market.android.com

Inbox by Gmail requires an invite. Email inbox@google.com to request one. Your email inbox should help you live and work better, but instead

Are These the Smartest Marketing Campaigns of the Past Year?
blog.hubspot.com

Want to see some really smart marketing? Some might call these the top ten examples.

Duolingo: Learn Languages Free
market.android.com

Learn Spanish, French, German, Portuguese, Italian, and English. Totally fun and 100% free.• Google Play's "Best of the Best" 2013.• "Among

Simple Reminders From The Smartest Marketers In The World
www.forbes.com

This last week, the CMO Club Summit was held in New York City. Marketing executives from all over the world shared their challenges, experie

Chrome Remote Desktop
market.android.com

Accedi in sicurezza ai tuoi computer dal tuo dispositivo Android.• Su ogni tuo computer puoi configurare l'accesso remoto utilizzando l'app

Google Camera
market.android.com

Google Camera snaps quick and easy photos and videos, and has creative picture modes like Photo Sphere, Lens Blur and Panorama.Features • Ph

Marketing Technology Blog
plus.google.com

Technology and Marketing Advice from New Media Marketing Experts

Google Currents
market.android.com

*** Poznaj Kiosk Google Play – nową aplikację, w której możesz czytać swoje ulubione wiadomości i blogi, w tym subskrypcje z Currents. ***Go

CSR Racing
market.android.com

ALL NEW ‘RACE YOUR FRIENDS’ MODE!Race your dream car in the ultimate test: a drag race along deserted city streets. CSR Racing combines stun

The Weather Channel
market.android.com

With over 200 meteorologists and our ultra-local TruPoint(sm) forecasting technology, you can trust us to help you plan the best day possibl

reddit is fun
market.android.com

NEW: Want to be a beta tester? Join the Google+ community and hit the opt-in link in the community sidebar: https://plus.google.com/communit

WhatsApp Messenger
market.android.com

¡Descarga WhatsApp y olvídate de los SMS! WhatsApp Messenger es un mensajero multiplataforma disponible en Android y en todos otros teléfono

Instagram
market.android.com

Over 150 million users love Instagram! It's a simple way to capture and share the world's moments on your Android. Customize your photos and

5 Things You Can Do Today to Make Yourself More Creative, And Productive...
www.fastcocreate.com

From Fast Companys 100 Most Creative People report: Simon Rich one of the most productive writers we know outlines 5 steps to upping your ow

17 Productive Ways To Spend 5 Minutes Instead Of Checking Your Email (Ag...
www.fastcompany.com

Sure cleaning out your inbox can feel productive but you're really not accomplishing anything.

Your A/B Testing Isn't Working Nearly as Well as You Think | Wired Opini...
www.wired.com

It’s clear that A/B testing has had, and continues to have, a significant impact on Silicon Valley and beyond. It is changing the way we do

Email Marketing is Changing – The Rise of Mobile and Triggered Emails | ...
blog.kissmetrics.com

Email marketing has been used for years to keep in contact and maintain relationships with customers. Lately, with the increasing use of sma

Digital Trends
plus.google.com

Technology news, product reviews, buying guides

In two weeks, a TV-covered train full of yurts and artists will begin it...
www.theverge.com

From September 6th to the 28th, a nine-car train will cross the US hosting artists, musicians, and performers as it makes stops between New

Great effort. Well thought out. Worth a visit for sure.
Public - 4 months ago
reviewed 4 months ago
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