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Ezra Firestone
1,751 followers -
serving the world unselfishly and profiting
serving the world unselfishly and profiting

1,751 followers
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Something that I believe in very strongly — and something that has served me very well in my life — is the idea of personal responsibility…

And the idea that you can choose to enjoy what you’re doing.

It just requires taking control of your perceptions and value judgements, which is what I rant about in this week’s video.

Because once you take responsibility for your life — it’s incredibly freeing, and it’ll lead to your getting what you want more often.

Check out my new blog post for more.

–>http://tinyurl.com/whistle-work

#SmartMarketer #eCommerce #Marketing
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I did a Facebook Live a couple months ago about how to use Facebook advertising to amplify your brand and hold a conversation with your audience —

And the post has continued to get a lot of really positive feedback…

So I posted it on the blog for you to check out, because I think you’ll get tons of value out of it.

I’m going to show you how I’m using video ads to broadcast a message to my audience, and how I’m using different content and retargeting techniques to follow up with them afterward.

NOTE: You don’t have to be selling anything to benefit from this content — this is about communicating a message to an audience, whether that message is associated with a product, a cause, or anything at all.

If you want to improve the power and reach of your messaging…

Watch this new video on my blog.

–>http://tinyurl.com/amplify-message

#SmartMarketer #eCommerce #Marketing
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Conservation is the fuel I use to grow my businesses.

I’m talking about business conservation, and knowing how to get the most from the resources I already have.

Because as cool as it feels to buy the latest stuff, it’s equally valuable to use the things your business already has to their greatest potential.

Smart Marketer works because I take what’s already successful in my ecommerce stores, and I transform the data into free content and courses for my community of entrepreneurs.

So the more successful I am at one, the better I will be at the other.

And look, I know conservation isn’t talked about much in the entrepreneurial world — and it probably won’t make you Instagram famous — but it can be an unbelievably effective practice for your business and your life.

Learn how conservation can fuel your business in my latest blog post: Conservation as a Tool for Success.

–>http://tinyurl.com/conservation-tool

#SmartMarketer #eCommerce #Marketing
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I’m back at Shopify Headquarters…

And this time I brought my team from Zipify Apps! Join us as we tour one of the most amazing companies in the world…

And hear straight from the people who are most involved in innovation, operations, and marketing at Zipify —

Like our Project Manager, Operations Officer, Social Media Manager, and Copywriter —

About their experience at Shopify, and answer questions like:

What’s the difference between a brand-based store and a funnel-based store?

What’s our Project Manager’s 3 step-process to organizing tasks?

And other valuable pieces of insight. Check out my latest post for more >>

–>http://tinyurl.com/zipify

#SmartMarketer #eCommerce Marketing
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Whether it’s in your business or your relationships, unexpected challenges are going to find you.

And that’s the topic of my latest blog video.

A few weeks ago Carrie and I took a dream vacation to Majorca, Spain… And the day that followed was, without exaggeration, one of the most terrifying ordeals of our lives.

And we learned that there are three important things you should do to successfully navigate a crisis.

Hear what happened and what we learned in my new video.

–>http://tinyurl.com/navigate-crisis

#Smart Marketer #eCommerce #Marketing
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New Blog Post: The Latest and Greatest on How to Grow Your Amazon Business — with Ryan Moran

Do you want to learn how to create scalable and sellable brands on Amazon?
 
In this week’s blog post I interview Ryan Moran, who I consider to be the top Amazon expert in the game today... 
 
In only 4 years he created and sold many 7-figure ecommerce brands and got his products into over 1,000 retail locations.
 
And in this post he tells you how you can use advertising to build a stronger community and a more valuable brand...
 
Plus, what he calls the biggest advertising opportunity that no physical product sellers are taking advantage of. 

–>http://tinyurl.com/grow-amazon

#SmartMarketer #eCommerce #Marketing
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Get my latest blog post - How to Turn Your Content into Sales: My Easy-to-Copy Content Marketing Strategy

I show you the content strategy behind my $17 million ecommerce brand, including:

• How I create the content my fans want
• 5 ways I syndicate it to make sure they see it
• And how I use it to generate more sales for my store.

Then I breakdown how I’m using this same content strategy in my most-profitable email campaign. Click below to read more >>

–>http://tinyurl.com/content-to-sales

#SmartMarketer #eCommerce #Marketing
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What does it take to build connectedness with a virtual team?

How can you keep your team happy, productive, and invested in what you do?

I’m always asking myself these questions, and I just got back from my team work-cation with a few new insights.

Watch my new video for tips on how I build intimacy and community in my business.

(And stick around for a behind the scenes of the Blue Ribbon Mastermind live event, and Digital Marketer’s Traffic & Conversion Summit 2017.)

–>http://tinyurl.com/build-virtual

#SmartMarketer #eCommerce #Marketing
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Every single business owner must ask this important question before they can ever scale their business:

How Do I Stop Being a Solo-Preneur?

“How do I start giving away responsibility and delegating tasks?”

It took me over two years to realize how trying to do everything was hurting my business. And as my team grew and I hired dedicated graphic designers, copywriters and social media managers, I was still losing money without a system in place to help maximize their value.

This week’s blog post is about how hiring a project manager helped me scale my businesses by 600% last year:

The Danger of Being a Solo-Preneur

–>http://tinyurl.com/solo-danger

#SmartMarketer #eCommerce #Marketing
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This is a very quick blog post about the benefits of post-purchase surveys.

Copy these 7 survey questions I’ve included from my own 8-figure Shopify store, and you can start improving everything from copywriting to product development to website optimization.

And your customers will thank you for it! Watch the video here.

–>http://tinyurl.com/post-purchase-surveys

#SmartMarketer #eCommerce #Marketing
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