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Evangelos Papathanassiou
Works at Technology is our friend
Attends Schule des Lebens
Lived in Berlin
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Interesting facts about access to the internet globally, provided by Facebook / Internet.org, gives a good overview about the gap between "developed" and "developing" countries. https://fbnewsroomus.files.wordpress.com/2015/0...
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TechCrunch delivers a good overview and some numbers on second screen habits. Unfortunately, the question raised in the headline is not answered at least with some theory - but it remains an interesting one: Surely, the impul...
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Everyone could notice how the Facebook newsfeed got filled with video over the past 15 to 18 months. Some time before, photos would have been the best way to reach your fans, and it was advisable to even use images that would...
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Nice Digiday article about the Instagram strategy of the New York Times. In a nutshell: Instagram's demographic suggests that one day, long in the future, this audience could be well suited to become NYT subscribers. If you a...
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Under Armour, still not very popular in Europe, is a sportswear company that recently overtook adidas in the US. With regards to the internet of things and connected products, the sports wear companies - in my eyes - may be d...
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Very interesting piece of Journalism in Wired reveals how Facebook (and others) employ a massive amount of people in the Phillipines, where employees have to look at the worst stuff one can imagine, in order to keep it out of...
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The ability to reach out to users is increasingly important; especially with apps, where "direct traffic" is comparably low if you're not among the top 5 most used apps on someone's smartphone - you best traffic sources are p...
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The hardest thing to find (my impression in the German market) is capable business intelligence employees / data analysts. Maybe there's another solution: make data avaialbe so easily that the average managers may be able to ...
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Nice overview on mobile video ads. The US volume in mobile video doubled from 2013 to 2014, and a similar growth for 2015 is expected. This TC article expects an equivalent to GRP to be developed for mobile video, which will ...
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UnderArmour buys MyFitnessPal
US sportswear company UnderArmour just bought MyFitnessPal and Endomondo - two software companies. In my understanding, this may be a turning point for the whole industry when we look back at it in 5 or more years: The moment where the sportswear industry u...
US sportswear company UnderArmour just bought MyFitnessPal and Endomondo - two software companies. In my understanding, this may be a turning point for the whole industry when we look back at it in 5 or more years: The moment...
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Twitter launched their native video upload & post features recently via the app, and everybody knows 2015 will be a video year for Facebook. For most brands, just as they reached a point where getting enough images to post on...
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Since iOS opened the opportunity for alternative keyboards, and messenger services keep growing like crazy, emojis are a great opportunity to connect to target groups. Although I don't specifically like that set that IKEA pro...
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Story
Tagline
Strategy Consultant
Introduction
Hi, my name is Evangelos and I live in Berlin, Germany. I have helped companies to understand new business mechanics and adapt to a more-and-more digitized world for over a decade.
Apart from particular projects, here are the three main things you will always find in my work: I embrace change, have the guts to say things the way they are and always consider technology our friend. My services include:

- Strategy Consulting
- Innovation Development
- E-Marketing, E-CRM
- Electronic distribution

Feel free to contact me.
Education
  • Schule des Lebens
    present
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Gender
Male
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Work
Occupation
Self employed Strategy Consultant.
Employment
  • Technology is our friend
    present
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Previously
Berlin