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Evan Hall
Works at National Positions
Lives in Sherman Oaks, CA
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Evan Hall

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After 15 years after Cluetrain, (16 if you have the math), +Doc Searls and I have posted New Clues. In 1999 we were driven to post (along with +Christopher Locke and +Rick Levine ) because the media and businss were getting the Web so wrong. This time it's as a response to the somber-to-depressed mood even among Net optimists. 

We've done this as an open source publishing project: it's in the public domain and we've posted the clues at GitHub in application-friendly formats, including JSON, XML, and OPML. We're thrilled that +Dave Winer has already created a "listicle" version. And Medium has taken all the text, redesigned it, slapped on a new title, and posted it. 

Curious to know what you think of it.
Hear, O Internet. It has been sixteen years since our previous communication. In that time the People of the Internet — you and me and all our friends of friends of friends, unto the last Kevin Bacon — have made the Internet an awesome place, filled with wonders and portents.
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Evan Hall

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This is a really good guide to the more complex parts of on-site optimization.

Even the linked resources are great, which demonstrates that linking out really well is also a good thing to do.
 
New Post: Rank Higher with On-page Topic Targeting (Illustrated)
http://moz.com/blog/on-page-topic-seo

The concepts of advanced on-page SEO can be dizzying: LDA, co-occurrence, and entity salience, to name a few. The question is "How do we incorporate these techniques into our content?" The truth is, you don't need to understand complex algorithms in order to create optimized content that ranks well.

In this post we discuss:
• Keywords and relationships
• Location, Frequency and Distance of Keyword Phrases
• Links and Supplemental Content
• Entities and Schema

Full post here: http://moz.com/blog/on-page-topic-seo
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Evan Hall

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Things were so much simpler in 2011
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Please phone me.

818-937-1404
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Evan Hall

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This is your brain on Matt Cutts
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Who knew Matt could rap, too?
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Evan Hall

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Easy listening for your repetitive task completion
SXSW
Go Home Marketing, You Are Drunk - SXSW Interactive 2014
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Cats would 100% be cool with this.

#Curling   #Sochi2014   #WinterOlympics  
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I have 5 Google Domains invites I can give away on G+. Who wants in?
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I'm in!
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Google is poisoning the Web, and the decline of MetaFilter is a a symptom. 
Peak ads, MetaFilter’s Google Problems, and the need to scale back.
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I wish I worked on a website that could use this.
Content Groupings let you group pages and content into a logical structure that reflects how you think about your site. The Behavior Flow view provides a graphical representation of how visitors flow through your site by traffic source (or any other dimension) so you can see their journeys, ...
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Google says it's all nonsense of course, but is there anyone corroborating it?
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There seem to be some flaws in the way this conspiracy would work out. Generally businesses do not run long by screwing the best salespeople which is what this is. He is saying Google punished the people who pushed the most ads.

I don't think Google is a saint or "good" in some way it just seems one of those time where moral or immoral it would be a dumb plan. And while they may not be "good" Google is not dumb.

I would need at least a couple people backing this up to think anything of it. 
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"The free money days of SEO are gone. If you made lots of money during those days, sit back for a second, celebrate your good fortune, sigh, and then focus forward on a new future."
Link Building as we most SEOs have known it, using a hunter mentality, is a broken concept. Content marketers need to avoid falling into the same trap, and use a farmer mentality instead.
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Evan Hall

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Anyone else think this article reads like spun text? 

" If you have been practicing the articulated website building regulations, you might be among those already reaping the benefits of compliance. On the contrary, if you implored the use of manipulative links in the building and design of your site, expect your traffic to reduce up until the time when your will be cleared by Google after having complied with the regulations set forth for building of websites."
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Sherman Oaks, CA
Previously
Winnetka, CA - Hollywood, CA
Work
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SEO and Internet Marketing
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I specialize in technical SEO, link removal, and getting manual actions revoked.
Employment
  • National Positions
    R&D Manager, 2013 - present
  • Net Success USA
    Senior Analyst, 2012 - 2013
  • HTP Company LLC
    Senior Analyst, 2010 - 2012
  • National Positions
    Assistant Controller, 2009 - 2010
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Evan Hall's +1's are the things they like, agree with, or want to recommend.
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