As Google Plus continues to grow its active user base and integrate its “social layer” across its other products and services, the number of ways to utilize this powerful social media marketing channel only continues to grow.
For any user or brand that wants to take a deep dive into their circles, sharing, engagement and posting activity, this guide is for you.
Enter , , Wildfire, All My Plus
By using these four Google Plus analysis tools, you’ll be able to get valuable insights into meaningful Google Plus data which will allow you to be more strategic with how you circle, engage, share and make your time on the network more effective and efficient.
Read the full post here: http://realintegratedmarketing.com/google-plus-measuring-impact-sharing-activity/
#googleplustips #googleplustools #googleplusprofileanalysis
Highlights of the Feb 14th and Feb 24th hangouts.
Panda and Content Spidering: If you are adding new content to your website daily make sure that spidering is increasing in Webmaster Tools. If you are adding content and they're spidering drops it is likely a Panda quality problem.
HTTP and HTTPS: If you use both versions you need to have a robots.txt file for each version or it causes duplicate content.
Disavowed Links: If you remove links from your disavow file that have been ignored by Google the links will count again, good or bad. The disavow file works like a robot.txt file with a list of instructions to follow. Whether the link is suspect or good it will get the link juice back.
Don't use HTML Sitemap Pages: Google ignores these as a low quality page and will not trust it and could be a Panda issue.
Does Google Pass Juice to Links in Files: John Mueller says that Google will read links in any file (pdf,xls,doc,etc), but will not follow them with link juice. Only proper HTML anchor tagged links in files will pass link juice.
Does Google Use CTR Tracking: Mueller denied, but if you read between the lines you could figure out that they do. It is mentioned in the book, "In the Plex" on Click through analysis, fom SERP to site and back to SERP. If visitors are bouncing from that page, add some fresh content, video or links from internal pages that are ranking.
Panda: they use internal usage metrics. If it looks nicer in the SERPS and a quality issue of on page content. "Have to have to site optimized before sending traffic of any kind" this implies that they may watch paid traffic in terms of the bounce rate for panda but has previously denied it in past hangouts.
They will ignore 301 is a directive to follow if you forward to a to b and they like A they will ignore the page your redirecting to.
New Site Honeymoon: Make sure your traffic is responding to your pages for "New Site Honeymoon" split test to do A/B testing to see if it perfoms well. It implies that the algorithm puts your site in a category for user metrics and specifically "sharing". Social proof is something they look at and if your website is not getting social traffic it will disapear. Google has algorithms for rank, for trust and de-rank according to social signals.
Site errors: 500, PHP, MySQL errors will be a "Panda" quality factors. Do not have errors for more than 48 hours with our testing.
Google is Machine Learning It is alive, it is SkyNet. It is equivellant to a 3 year old child.
Geo targeting Algorithm Working on a Best Guess Basis Even if you have .com or .uk Your content has to reflect your geo-targeting href lang. Based on quality or trust they will decide whether or not you are relevant to that specific geo location. Not just by the URL. Everything is proportional based and machine learning. That is what they are using on-the-fly to rank websites.
Share Your Disavow File to Public: John Mueller stated that when you supply a Google spreadsheet for your disavow list that is set to "Public" otherwise the web spam team cannot access it. The Webspam team does not have access to your Google account backend. It is against Google's terms and conditions that they cannot get into your account.
Review snippets: John Mueller implied that the review snippet is a quality factor. It's a great way to share the site.
Cloned Sites: When you have multi URL with same design, topic and just trying to rank for keywords. You cannot use clones but you can have exact match domains if it is trusted. If you have non-exact match keywords pointed to the site is preferable.
Google could detect that the IP is the same, registered by the same person, the design is the same, back links, keywords and content topic, that they will choose the best version that they determine which is the main site and will canonicallize it for you.
Does Forwarding from a Penalized Domain to a New One Reset a Penalty? If you try to kill your domain that was hit by Penguin and you create a new domain and forward everything over that they will "help" by automatically setting a 301 redirect. So they look at old site information and forward all the signals, good or bad to the new site. They have 2 indexes one is the historical index and the ranking index to compare and make a decision based on the mined data.
"They don't want spammers to get away with cloning sites" John Mueller said.
They keep a changelog and can tell if you are maintaining the pages. They could figure out that these are all the same and that you are trying to manipulate the SERPS.
Site Navigation is a Ranking Factor: Internal navigation needs to be logical. The page on your site that you want to rank the highest you need to point your internal links to that page to "sculpt" you page rank internally.
If you are experiencing issues with Google's many algorithms you could visit us at http://www.gobiya.com/ for answers.
it looks like they're using something custom for that page. If you're looking for something similar, I could recommend Minimum Pro by StudioPress ( http://bit.ly/1fK7nGo aff link). You could play with the sidebars (on off) on pages and posts to get a similar look.
Researchers measured the body axis of 70 dogs while they did their business, and found a strong correlation with the North-South axis.
Their report concluded that "our findings open new horizons in magnetoreception research."
According to a report released by AdAge, Facebook has admitted to showing less and less of a business Page's posts to their fans and followers. Why? To encourage businesses to spend more money on promoted posts.
Facebook is forcing businesses to pay to play.
I've personally seen my post reach fall from a measly 8% down to a laughable 4%. Just 4% of the people who have actually liked my Page see my status updates. Oh, but Facebook is happy to take my money to supposedly allow more people to see those posts.
Anyone else have a problem with this?
When I can use Twitter and Google+ to reach more people and drive more conversation and engagement, why would I continue to use Facebook? Why would I pay Facebook for the "privilege?"
So Facebook won't see a dime from in 2014, and here's why: http://www.thesocialmediahat.com/article/why-you-should-opt-out-facebook-advertising
What about you? Are you having success on Facebook? Are you willing to spend more next year to get your message heard?
Thanks, and have a great weekend!
#Facebook #SocialMedia #SocialMediaMarketing #ContentMarketing
Wow G+niuses, I can't help but feel crazy-excited joy watching the first Music Video Awards live right now!! This is so the future and it's happening right now!! Are you guys watching?
Ever since our first Hangout Concert, when I was blindsided by the awesomeness of being in the middle of a new, unexpected moment in entertainment, happening right there, I thought this had to be one tiny piece of a massive revolution!! Well I say, "Viva la revolution, baby!"
When I got to help conceptualize some social media stuff for this year's VMA's I told 'em "Internet killed the video star!" YouTube (and Google+ of course) is where music lives now! Where we share, where we hear and thanks to Hangouts On Air where we play live too! I have to say I'm so excited about all the new ways YouTube and G+ are merging and melting into each other now!
For me, the incredible immediacy of doing live interactive shows online is totally transformative, totally immersive, totally life-changing! So it's just too cool watching YouTube pushing the boundaries by making live music videos right now during their first awards show and giving some big up's to all the amazing music creators who are finding their home thanks to them.
I'm so proud to be a teensy part of this new world with you G+niuses! Maybe we'll be up there doing a live Hangout Concert - Music Video hybrid and winning some YT statues of our own next year!!!
- University of Massachusetts Amherst
Martial Arts Trainer, Coach, Planner. I help you do things.
There are a great many people who can do just one thing, as a specialist dedicated to only that one subject. I am not that person.
I'm a jack of many trades and an expert at integrating them.
I'm a professional event planner, martial arts coach, life coach and hypnosis practitioner.
- My personal blog.
- Rebel Budo, my upcoming martial arts school in Washington DC. Teaching self-defense, anti bullying and traditional martial arts.
No Hate Speech. I reserve the right to delete comments and/or block users who post to hurt.