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Ethan Hays
Works at gyro
Attended Pepperdine University
Lives in New York City
686 followers|33,255 views
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Ethan Hays

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Googlebot Crawls the DOM & JavaScript

This is one of the most important evidence-based discussions of Googlebot's behavior I've seen in years.  Hats off to +Adam Audette and his team - this has important implications for what we consider "search friendly" design patterns.

#technicalseo #seo  
Think Google can't handle JavaScript? Think again. Contributor Adam Audette shares the results of a series of tests conducted by his colleagues at Merkle | RKG to examine how different JavaScript functions would be crawled and indexed by Google.
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Ethan Hays

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Silk Road's Dread Pirate Roberts Kept a Diary

And it was read into evidence as part of his trial.  It's an interesting read.

#darkweb #deepweb #silkroad  
How can Ulbricht explain a laptop with all Silk Road's secrets—and many of his?
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A Mindset for Effective Response

1. Re-express your target's position
2. List points of agreement
3. Discuss what you've learned from the conversation
4. Present your view within the shared context
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Stephen Hawking Covers Monty Python's "Galaxy Song"

Contains more petty crime than expected.

Here's the original: https://www.youtube.com/watch?v=buqtdpuZxvk

#montypython #stephenhawking  
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5 Characteristics of Data-Driven People
Humans are not naturally data driven, but it's possible to achieve. In this post we explore five characteristics of the data driven thinker.
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Not Cool, #Finland ! $38 for a Club Sammich?

Appropriate to see NYC in the top 10.  USA? USA?
This chart shows international cities with the highest room service costs in 2014 (U.S. dollars).
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Ethan Hays

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The Secret Psychology of Facebook

Not so secret, actually.  People who participate on social media tend to feel more connected, while lurkers do not.

"According to researcher Moira Burke, lurking on Facebook correlates to an increase in depression. “If two women each talk to their friends the same amount of time, but one of them spends more time reading about friends on Facebook as well, the one reading tends to grow slightly more depressed."
The post first appeared on Buffer. Whenever I hop onto Facebook to do something specific—find a link I saved for later or see what’s happening on Buffer’s Facebook page, ...
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50% of Apps Lose 50% of their Peak Users Within 3 Months
Developers devote a lot of attention to the time immediately after an app is launched. How quickly is it growing? Will it go viral? How is it ranking in app stores? While that launch period is critical, managing apps well throughout their entire lifecycle means also paying special attention to ...
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Why Can't the World's Greatest Scientists Solve the Mystery of Consciousness?

Interesting read for the scientifically minded, probably an infuriating read for the philosophically and / or religiously minded.
The long read: Philosophers and scientists have been at war for decades over the question of what makes human beings more than complex robots
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Other Languages Are Hilarious

But we're all trying to communicate the same thing. Some of my favorite folk sayings from this list:

Japanese:
Literal translation: “To wear a cat on one’s head.”
What it means: “You’re hiding your claws and pretending to be a nice, harmless person.”

Swedish:
Literal translation: “To slide in on a shrimp sandwich.”
What it means: “It refers to somebody who didn’t have to work to get where they are.”

 
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Data Scientist Shares His Growth Hacking Secrets

Excellent, practical and step-by-step case study of how this content publisher used data science to grow traffic to his websites.  Includes code examples.

#datascience #growthhacking  
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Noel Gallagher Continues to Be the Best

Q: Do you think of the album as a whole instead of singles?

A: I’m afraid I’ll always be an album artist. That’s just the way I was brought up. Most of the big acts today, they’re not known for their albums, they’re known for their singles. The music of let’s say Taylor Swift, Ed Sheeran, Rihanna, Beyoncé, fucking Christina Aguilera, all that pop stuff, you’re not meant to listen to 11 songs like that in a row on an album. Quite frankly, you’d commit suicide, wouldn’t you? You’re only supposed to listen to one song at a time in the car on the way to the fucking supermarket.
Noel Gallagher has released a new album, Chasing Yesterday, which means there’s a media onslaught of witty commentary courtesy of the sometime songwriting force behind Oasis. The interviews are to promote Chasing Yesterday, but these days, the elder Gallagher garners more interest for his banter tha
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Have him in circles
686 people
Chuck Aikens's profile photo
ALLEN JOYCE's profile photo
Jack Barry's profile photo
Vertical Measures's profile photo
Kemal Saglam's profile photo
Webster Whinery's profile photo
Ricky S's profile photo
Nitin Kabeer's profile photo
Randlett Lawrence's profile photo
Work
Occupation
Web Strategy Consultant
Employment
  • gyro
    Head of Digital Products, 2012 - present
  • BUZZMEDIA
    SEO Consultant, 2011 - 2012
  • Uptake Networks
    Director of Revenue, 2011 - 2011
  • Stone Temple Consulting
    Principal SEO Engineer, 2009 - 2010
  • Healthline Networks, Inc.
    Senior Product Marketing Manager, 2006 - 2009
  • Trouve Publishing
    Director of Search Engine Marketing, 2006 - 2006
  • QuinStreet
    Business Development, 2003 - 2005
  • LeadQual
    Director of SEO, 2010 - 2011
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
New York City
Previously
Bay Area, California
Story
Tagline
Web marketing nerd and grilled meat enthusiast.
Introduction
My primary areas of focus are web strategy, search engine optimization (SEO), social media, web analytics and conversion rate optimization (CRO), with a focus on applying SEO best practices and rigorous analytics to the product development lifecycle.
Education
  • Pepperdine University
Basic Information
Gender
Male