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What does FBA provide that you can’t? Three top tips from Tamebay
What does FBA provide that you can’t? Three top tips from Tamebay
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Five ways to get started on Amazon and eBay marketplaces - If you already run your own ecommerce site, then it’s worth thinking about adding the marketplaces on eBay and Amazon as extra channels. However, it’s not all plain sailing, so here are five points to bear in mind. Think like a franchisee Selling on Amazon or eBay is like taking on a franchise. They provide a lot of support, but you have to play by their rules (which are strict), with the franchiser taking a big share of the spoils....
If you already run your own ecommerce site, then it’s worth thinking about adding the marketplaces on eBay and Amazon as extra channels. However, it’s not all plain sailing, so here are five points to bear in mind.
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An introduction to marketplaces - Amazon, eBay, Etsy, Pinterest… even Facebook. The world of online marketplaces is a booming one and, for consumers at least, they are often the first point of contact for buying pretty much anything online – they are becoming the de facto online shopping search engines. But what exactly are marketplaces, where did they come from and how should you choose which ones to be on? What is a marketplace The official definition of a marketplace is” an e-commerce si...
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Going local with mobile conversion - Everyone’s smartphone is, unless they turn it off, pumping out their location pretty much all the time. Take a look on your iPhone, top right, and you’ll see a little arrow: that is your location status – if you can see it, so can your apps, Apple and Google (and probably the CIA, Interpol and Boris Johnson). This might be a hideous idea, but as an eseller, knowing peoples’ location can be a boon to converting them. Here’s how. Local search listings and ...
Everyone’s smartphone is, unless they turn it off, pumping out their location pretty much all the time. Take a look on your iPhone, top right, and you’ll see a little arrow: that is your location status – if you can see it, so can your apps, Apple and Google (and probably the CIA, Interpol and Boris …
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6 ways to convert on mobile - With more shoppers than ever using their mobile devices to buy things – not to mention pretty much all of them using their mobile at some point in the purchase process – making sure you can convert those shoppers is becoming ever more pressing. So how can you do it when mobile is notoriously fiddly and fickle for most users? Here we offer an overview of what you can do to make mobile more sticky when it comes to conversion. Watch and learn… Only what’s needed A...
With more shoppers than ever using their mobile devices to buy things – not to mention pretty much all of them using their mobile at some point in the purchase process – making sure you can convert those shoppers is becoming ever more pressing. So how can you do it when mobile is notoriously fiddly and …
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Simplicity of design is key to conversion - Site design is one of the most crucial aspects of driving conversion – and there’s only one proven mechanism that’s guaranteed to get you more conversions on your site: simplicity. Simplifying your webpage is scientifically proven to improve your conversion rates. However, you know that decluttering and removing content to leave only what’s truly essential to your site can be a not-so-simple task. In order to begin the process of slimming down and...
When optimising your eCommerce site for the most conversions, there’s one mechanism guaranteed to work and that's simplifying your site. Learn how here.
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What are your repricing software options? - Dynamic pricing or real-time pricing, is an approach to setting a flexible cost for a product or service so it can go up or down depending on market demands. While there are pros and cons of using technology to help set your prices, overall it can – if you have a large inventory or are selling in a very competitive sector on a marketplace – really help you stand out and seal the deal. So what tools can you use? Here are a few of the best known rep...
Dynamic pricing allows you to set a flexible cost for a product so it can respond to market demands. Here are a few of the best known repricing software solutions.
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Sleeping with the ‘frenemy’ – Using Marketplaces to sell - Getting customers to buy your goods is very much like a romance, especially if you want them to keep coming back for more. However, the online world is full of customers who are lazy and think they want a one night stand – and these people head for marketplaces. Marketplaces are your ‘frenemy’ – on the one hand they deliver vast amounts of eyeballs and potential shoppers to your door and help you sell stuff, but they also kill repea...
Getting customers to buy your goods is much like a romance, but what if they're just looking for a one night stand? Introducing the allure of marketplaces..
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Optimising mobile site performance for better conversion - One of the key drivers of mobile conversion is site speed. The early days of the web saw dial-up modems deliver proto-websites a line of pixels at a time. That is no longer acceptable in our superfast broadband era. And the same goes for mobile. Slow mobile site load times make for a poor – and these days unacceptable – experience: and bad experience is the enemy of conversion. But, mobile networks – even with 3G, 4G and wifi – aren...
One of the key drivers of mobile conversion is site speed. The early days of the web saw dial-up modems deliver proto-websites a line of pixels at a time. That is no longer acceptable in our superfast broadband era. And the same goes for mobile. Slow mobile site load times make for a poor – …
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Mobile checkout: streamlining for conversion - With more people than ever shopping on mobile, working out how to convert them is a big challenge. Design, as we have seen, plays a big part, but so does checkout. If your mobile site is to work, your checkout must be optimised for conversions. Checkouts are one of the most fiddly elements of an ecommerce site, even on a desktop so make sure you remove as much frustration as possible for your mobile shoppers and get the sales rolling in. If you...
With more people than ever shopping on mobile, working out how to convert them is a big challenge. Design, as we have seen, plays a big part, but so does checkout. If your mobile site is to work, your checkout must be optimised for conversions. Checkouts are one of the most fiddly elements of an …
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Increase conversions by creating a sense of urgency - Losing sucks, doesn’t it? In fact, extensive research into cognitive  bias has revealed that in humans, the pain of losing is far more  acute than the pleasure of winning, and as a result we’ll make  seemingly illogical decisions to avoid loss. First demonstrated  by Amos Tversky and Daniel Kahneman in the early 80s, the  concept of ‘loss aversion’ is implicit in a great many areas of life,  including… that’s right, online purchasing! So...
From product pages to free shipping and cleverly worded emails - can you optimise your conversions by creating a sense of urgency?
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Using payments to maximize conversion and satisfaction - Making paying for your goods and services online is perhaps one of the biggest influencers on conversion rates. Making it simple and safe – and fun! – is one of the main things you can do to secure better conversion rates. The smallest details can have the biggest impact on customer experience. A seemingly straightforward task such as clicking and paying can be mismanaged payment pages that, all too often, prove to be more a source of...
Making paying for your goods and services online is perhaps one of the biggest influencers on conversion rates. Making it simple and safe – and fun! – is one of the main things you can do to secure better conversion rates. The smallest details can have the biggest impact on customer experience. A seemingly straightforward …
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Have them in circles
293 people
Small Business Planning Hawaii's profile photo
Invapay Payment Solutions Ltd's profile photo
The Stylebar's profile photo
LJ Crochet's profile photo
InternetRetailing's profile photo
Chris Serafin's profile photo
Small Business Bliss with Martina Iring's profile photo
halcyon appservice's profile photo
BIGprofile's profile photo
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The guide to building your digital business
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I'm a website for people running eCommerce businesses who want to sell more. Straightforward advice, profiles and features.