Understanding that a new website was needed—not only to ease the burden of updating it, but also to assist in their outreach—Faith in Place began work with ePageCity to develop a responsive and dynamic site that would better aid them in enlisting more partners and additional faith-based organizations to implement their program practices. Come see the results.
#nonprofits #webdesign #greenliving
In the world of online business, content marketing is quickly becoming one of the most overused terms in the industry. Now there is no refuting that it is crucial, and I don’t want to take any power away from all that content marketing can do for a business, but there is another term just as important (if not more) that I don’t hear nearly as much. The term of which I am referring to is “Content Strategy.”
But aren’t content marketing strategy and content strategy the same thing, you might ask? The simple answer is… no! Content strategy is all-inclusive while content marketing refers to a single part of an overall content strategy.
In fact, understanding the differences between content marketing and content strategy, as well as planning how they can both work together, is one of the most important things you can do fundamentally for your business to succeed online and beyond.
With that said, let’s delve a little deeper into how these two terms differ as well as how they complement each other.
— JASON SANTA MARIA
Before you go looking for a web studio or developer to create your site, it helps to understand what goes into actually creating a website. This infographic gives an overview of the web development process so that you can make a more informed decision about the web studio or developer to choose, and later on, engage better with them.
#visualmarketing #engagement #contentmarketing
Ultimately, though, it is up to you to set the premise for the design and it’s up to your web designer to mold and temper that premise into a design that caters not only to your taste, but to that of your visitors.
Knowing this, ePageCity’s, Mari Osten, has put together a list of four things you should consider when starting a new website design. #webdesign #webdesigner
“By playing in a band,” was my answer.
Now, I am not suggesting that all web designers should run out and join a rock and roll band (although there is a glaring shortage of songs about the CSS box model). I do know, however, that many of the skills I honed while playing in a band have contributed to my success as a web designer — as much as, if not more than, my ability to write clean code or design an attractive web page. In this article, I’ll describe how being in a band taught me to be a better web designer.
— PAUL RAND
The best way to manage your website’s progress is to add Google Analytics to your website. This powerful data-analysis program is installed on over 10 million websites around the world. (KISSMetrics.com)
According to Google, Google Analytics “provides powerful digital analytics for anyone with a web presence, large or small.” On Mashable, Google Analytics is described as a system that “makes it easy for anyone managing a site to track and analyze this data. It’s a powerful, free tool that can answer a variety of questions for a wide range of users.”
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ePageCity is a Chicago-based firm that Designs, Develops and Optimizes Websites for enterprise level brands, small businesses and non-profits. With more than 12 years of experience, our website designers, web developers and search optimization specialists deliver custom websites that help our clients survive in today’s fiercely competitive digital marketplace.
ePageCity Chicago is known for its:
- Refreshingly fast web development.
- Affordable website design
- Delightfully smart website talent and sales team