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Entrata
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Many marketing teams credit a conversion to the first or last site visited by a prospect. But often, that's only part of the story.

Learn how tracking the entire renter journey gives you a competitive advantage when it comes to attracting more residents! https://goo.gl/2Wj714
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There are five (count 'em, five!) link building basics, and we've got them all right here ‪#‎SEO‬ ‪#‎multifamily‬
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Poor communication in RomComs makes for good cinema, but not for good business #multifamily
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Reviews are impacting a prospect's decision to rent now more than ever. #multifamily
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James Draper, our Data Analysis Team Lead, has a few things to say about multifamily, the Internet of Things, and how it ties to Moneyball.

"The internet of things (IoT) will bring much more data to our fingertips allowing us to analyze deeper levels of residents’ data and further redefining how we can measure a property’s success." #multifamily
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It seems that many multifamily marketers are still guessing about what millennials want in an apartment community. #multifamily
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Admittedly, maintenance positions within our industry can be tricky to manage. That doesn't mean you should ignore them.
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Check out this post on ‪#‎SEO‬ written by our very own Veronica Romney, Director of SEO/SEM!
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Determining property value is one of the great difficulties faced by multi-resident housing investors #multifamily
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We recently talked to Matt Wilson, Portfolio Manager at Horizon Realty Advisors, about how Entrata is making things better. "Entrata had the best offering with the fewest road blocks," he said. "We've seen our conversion ratios increase just because people aren't getting distracted." ‪#‎multifamily‬
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