In a world where status updates, tweets and 6-second Vines reign supreme, is there any room in the content marketing mix for long-form content?
Ask me this a year ago and I would have said, probably not. However, in August 2013 Google announced a somewhat surprising development. It was to begin rolling out a new feature that would help people more easily find in-depth articles or blog posts in its main search results. Google said it did this because its research revealed that 10% of people’s daily information needs fit into the “in-depth” category.
ENNclick is an experienced team of copywriters for online and offline content, including blog and social media management, website content and SEO, brochures and customer case studies, video and animation scriptwriting, speech writing, and customer newsletters. The company grew out of ElectricNews.Net, publishers of Ireland's original IT newswire, ENN.ie in 1999. Our copywriting client sectors include Tech, Bio-tech, Education, Health, Banking and Telecoms. We operate offices in Dublin, Edinburgh & Cork. Our extensive online publishing experience helps organisations build and reinforce relationships online through the power of high-calibre content. Find out more here.
copywriting, marketing, social media, digital communication, scriptwriting, web content, Twitter training
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