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Empire9
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The Digital Force
The Digital Force

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Facebook has launched a buy and sell platform in New Zealand. Will you give it a go? Or are you happy sticking with TradeMe and eBay?

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Are you considering a career change? Do you love playing games online? Becoming an eSports professional may be the answer.

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If you spent a part of your marketing budget over the last two years promoting video on Facebook; you’ll probably be interested to learn that Facebook had previously overestimated the average time spent viewing videos by anywhere between 60% - 80%.

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Who knew that Banksy had an Instagram account? If you’d like to turn your Instagram feed into an Art Gallery, read this post about the best Instagrams to follow for design inspiration.

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What if we told you there is a way to rank higher than position 1 in SERPs? The only way to rank above the top organic results is to have your content featured by Google in featured snippets. MOZ’s Rand Fishkin looks at what you can do to appear in Google’s Answer Boxes. https://moz.com/blog/how-to-appear-in-googles-answer-boxes-whiteboard-friday

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According to research mobile telephone calls are headed towards extinction with 33% of people not having made any voice calls in the last week. Do you use your smartphone as a phone or do you prefer to text/email?

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Ever wondered what you could afford if you didn’t buy that morning coffee every day? Westpac have released a cool new app to help you answer that question and rolled out an equally as cool multi-layered ‘Spendonyms’ campaign, intended to show Kiwis that the money you spend on non-essentials could be your ticket to Fiji (Coff-fiji), that car you’ve been eyeing up (Burg-car), or tickets to the big game (Chug-by). http://stoppress.co.nz/news/portmanteaus-abound-ddb-trumpets-westpacs-new-app

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Kiwi gamers are rejoicing. Sky is currently broadcasting New Zealand Gaming Championships (NZGC) League of Legends Premiership 2016 on Sky Sport 3. Competitive gaming’s global revenue is expected to hit $463 million this year—a 43 percent increase from last year.

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At last tech specs that aren’t dorky! Snapchat (or Snap from now on), have come up with Spectacles - sunglasses that allow you to record 10 second videos. Unlike Google Glass they got the price point right - $129 US for a pair of these babies instead of $1,500. They also addressed some of the privacy issues that Google Glass faced. If you have a teenager in your house, guess what you’ll be buying them for Christmas 2017? If you’re a young (at heart) adult, you’ll probably be buying a pair for yourself as soon as they come out in the next 12 months.

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Do you often wonder what the next big thing in Advertising is? According to Adweek it’s all about immersive advertising. Flash banner ads are so 2007 and native, programmatic and audio ads are where it’s at. http://www.adweek.com/brandshare/why-future-digital-about-aligning-experiences-173120
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