- University of Alabama at BirminghamMBA, 1995 - 1996
- Jacksonville State UniversityBS, Marketing and Management, 1991 - 1995
Serviss is a highly accomplished digital strategist and marketing professional with over fifteen years of experience in a variety of industries. He has previously served as the Digital Marketing Director at Copperwing Design, a creative consultancy located in Montgomery, Alabama, as the Web Marketing Manager for Birmingham’s PRADCO Outdoor Brands (a division of EBSCO Industries) and for several years as the eCommerce Marketing Manager for SouthTrust Bank.
An experienced market researcher, Serviss has extensive expertise in strategic planning, marketing plan development and implementation, and campaign analysis and tracking. He strives to combine primary and secondary research data, technology, and user experience to develop interactive marketing strategies that create engaging online and social experiences resulting in increased business revenue and optimum profitability.
Serviss is a regular speaker at interactive events on topics such as SEO and Social Media. He earned his MBA at the University of Alabama at Birmingham, as well as a bachelors degree in marketing and management (double major) from Jacksonville State University.
In his spare time, Emory enjoys the company of his amazing wife Lil, their beautiful daughter Josie, and their newborn son Jimbo.
- Auburn UniversityAdjunct Instructor, Harbert College of Business, 2014 - present
- Cadence BankVP, Retail Product Manager, 2014 - present
- Cadence BankVP, Electronic Channel Strategist, 2011 - 2014
- CopperwingDigital Marketing Director, 2011 - 2011
- ERSCO Marketing SolutionsPrincipal, 2009 - 2011
- Colonial BankVP, Web Marketing Manager, 2009 - 2009
- PRADCO Outdoor BrandsWeb Marketing Manager, 2005 - 2009
- SouthTrust BankAVP, eCommerce Marketing Manager, 2001 - 2005
- USF Surface Preparation GroupManager, Market Research, 1999 - 2001
- Summit Marketing GroupManagement Information Analyst, 1996 - 1999
- Walt Disney WorldCollege Program, Merchandise Host, 1992 - 1992
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