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Whoever thought Microsoft would start to impress Apple fan boy +Ian McKee? Through shrewd acquisitions as part of its "Mobile First, Cloud First" strategy — that's how.
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The humble press release and case study... They're not dead! But they're definitely not the same as they used to be. Wildfire deputy managing director +Debby Penton discusses some of the oldest of PR tactics.
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What's different between the US high-tech renaissance and the dot com bubble? Chris King talks about the shift in investment power from banks to tech companies.
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What will the outcome of general election bring for the digital age? Tom Lawrence discusses technology start ups, connectivity, the NHS, education and cyber security
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Do we really need robots that resemble human beings? Benedict Sycamore discusses Toshiba's latest robot shopping assistant that smiles and blinks while it shows you round a store. Great use of technology or just plain creepy?
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Nearly 60% of over 55s are now on Facebook. But is the older generation putting youngsters off the social networking site? Find out more from Katie Ward's latest blog post.
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Have them in circles
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Even late adopters of technology break the mould once in a while, as +Andrew Shephard proves with his recent laser eye surgery!
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PR, marketing and advertising — +Sanjay Dove discusses the mix and why paid-for media is becoming more important.
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Remember when Google bought DeepMind for £450M and then disclosed very little about the deal? Well Google has finally lifted the lid a year later and it's pretty scary and cool at the same time. +Alex Warren discusses...
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What do you mean you didn't know +Ian McKee is running the London Marathon this weekend? He's told EVERYBODY! And this is how he used his digital marketing and good old-fashioned PR skills to raise money for +Cystic Fibrosis Trust. £1700 and counting!
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We spend around five hours a week watching content on mobile devices, so are 4K smartphones the future? Hannah Wright certainly believes so.
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The rise and fall (literally) of Segway — not every tech trend is destined for mainstream domination. Is wearable tech going to go the same way? Ben Smith discusses...
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Have them in circles
57 people
Katrina Farminer's profile photo
Vertical Leap's profile photo
Spencer Lambert's profile photo
Louise Moran's profile photo
Emma Raw's profile photo
Digital Clicks's profile photo
Debby Penton's profile photo
Joe McNamara's profile photo
AD Communications's profile photo
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Albany Boathouse Lower Ham Rd Kingston upon Thames Surrey KT2 5BB
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Building awareness, engaging audiences, driving sales
Introduction
Wildfire is a global technology PR agency, and we are one of the top 10 tech PR agencies in the UK, according to PR Week. 

Our purpose-built service offering ensures we create measurable success for tech brands in the digital age, by building integrated campaigns around our clients’ specific communications needs. 

Our high impact PR campaigns build market awareness, engage target audiences and drive sales for technology businesses across global markets. We combine sector knowledge and market insights with traditional and digital PR skills, to position our clients for commercial success.
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