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Tomorrow marks the second anniversary of Canada’s Anti-Spam Legislation (CASL) coming into force and we’ve seen a number of actions from the enforcing agencies with their new legal powers. To quickly recap: 5 March 2015 – 3510395 Canada Inc. (dba…
Tomorrow marks the second anniversary of Canada's Anti-Spam Legislation (CASL) coming into force, are you ready for the next milestone?
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This evening Yahoo Inc announced, on the DMARC discussion lists, that as of March 28th that several of the DMARC records for their international domains will be switching to p=reject. This is in alignment with their current policy records for yahoo.com,…
This evening Yahoo Inc announced, on the DMARC discussion lists, that as of March 28th that several of the DMARC records for their international domains will be switching to p=reject. This is in alignment with their current policy records for yahoo.com, which was changed in 2014. When Yahoo originally made these changes it cause come …
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This morning the Canadian Radio-television and Telecommunications Commission (CRTC) issued a notice of violation for Rogers Media Inc of Canada’s Anti-Spam Legislation (CASL). The violation notice discusses issues with Unsubscribes not working or not…
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Have you been thinking about adding video or animated gifs to your email but other priorities are keeping your tests from succeeding? Or maybe it’s cross department budgeting and time management that are holding you back? Lets look at three different…
Have you been thinking about adding video or animated g…
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It has been over a decade since CAN-SPAM became the defacto North America email marketing law, which seems like a lifetime ago, and barely three months for CASL and it seems that the never ending stream of people saying “don’t use the unsubscribe link”…
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My latest article for the Only Influencers Blog: http://onlyinfluencers.com/blog/entry/casl-the-rebuttal
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Canada’s Anti-Spam Legislation (CASL) has now been in force for a few weeks and, surprising to many, the world did not end for Canadian email marketers on July 1, 2014. Overall my observations show that email hasn’t been dramatically impacted for most…
CASL has now been in force for a few weeks now and, surprising to many, the world did not end for Canadian email marketers on July 1
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With all of the recent conversations and articles about DMARC and Authentication I thought I would run a quick scan of the banking landscape in Canada. I took a quick look at the top 5 banks in Canada and the Bank of Canada, Canada’s central bank, added…
How does your Canadian bank stack up in the technology race using services like email Authentication and Domain protection?
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On February 9th Google updated an old post detailing email authentication adoption from 2013 (90% of all emails authenticated at the time) to show freshly updated 2016 numbers. This updated data revels that 97% of all emails received by their services are…
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It was announced yesterday by The Canadian Radio-television and Telecommunications Commission (CRTC) that Porter Airlines Inc. has agreed to pay $150,000 as a result of alleged violations against Canada’s anti-spam legislation (CASL). According to a news…
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The CRTC released their first significant notice of violation (NOV) under the Canada’s Anti-Spam Legislation (CASL) today, issuing a $1.1 Million fine against Compu-Finder. The NOV outlines the fines are the result of sending large amounts of Unsolicited…
The CRTC released their first significant notice of vio…
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My latest article for the Only Influencers Blog: http://onlyinfluencers.com/blog/entry/casl-the-rebuttal
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Introduction
EmailKarma.net is an Digital Marketing Blog created and Managed by Matthew Vernhout.  Starting as an email marketing blog, EmailKarma.net has expanded to cover Privacy, Social Media and multichannel digital marketing information and best practices.