Dear #TBUnited ,
I'm throwing this out here to y'all because i think it's only fair. #TeamBlackness and I have been talking and we're considering a name change for +Blacking It Up
. Please note--its not because "we" have an issue with it. Hell, its not because some crazy a-holes think we sound radical or anything. We've come to this wall because lots of people simply won't acknowledge it.
It doesn't matter how much I say +Blacking It Up
. No matter how much i put it in my bio. No matter how much i invite people on to the show. No matter how much people listen
to the show. Everyone still decides that it's the +This Week In Blackness
podcast...which is true
to an extent. Yes, it was the podcast that was used to supplement TWIB but I wanted to brand it. Apparently a year and a half of branding has left us with people simply writing sometimes "THE ELON JAMES SHOW!" I dont know how that happens I can't be any clearer. +Aaron Freeman
argues that some folks just dont like the name or are uncomfortable saying it and simply choose not to. The fact is the name of the show was a joke. Hassan Madrey from The White House was teasing me when i said I was going to start a podcast with Bassey. He said "So you're just going to be sitting there, Blacking It Up..." and I laughed and replied "You act like I wouldn't name it that..." When Bassey agreed it was a done deal and we've rolled since then. But as the show grows, and we're walking into different spaces I'm thinking perhaps we're strangle holding ourselves. People just arent' that chill. They refuse to accept a name that screws with them. Not that +This Week In Blackness
is so much better in that sense. Some folks are sacred of "Black" at all in a title. That's why a lot of folks say "TWIB." But after Aaron suggested we just refer to the show as the This Week in Blackness podcast (I'd call it #TWIBRADIO ) I thought "Eff it. It might help."
What are your thoughts?