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Elmer Boutin
1,022 followers -
I'm not a doctor, but I'm handsome enough to play one on TV
I'm not a doctor, but I'm handsome enough to play one on TV

1,022 followers
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Elmer's posts

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This is a great move for Yelp as it struggles for revenue and a better reputation of its own.

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A friend in Austin, TX, plays keys in a Journey tribute band. Here's a sample ...

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Pretty big changes in the way Google shows reviews in local listings.

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I was part of a panel on ORM with +Andy Beal and +Simon Heseltine, operated by +Steve Plunkett . Lots of great info was shared.

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Another from the "How Not To Do It" file. This time it's I-Geniuses.com sending bills to people who leave negative reviews in violation of the no disparagement clause in their TOS.

Take a lesson: spend time and effort making your customers happy and you won't have to spend money on attorneys to threaten people with lawsuits over bad reviews.

h/t to +Alan Bleiweiss for the share.

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Reviews are important, but "doing" reviews wrong can get you into hot water. Check out these great tips by +Greg Gifford on Search Engine Land.

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At last year's Pubcon one speaker mentioned that it's OK to take a political stand, just don't equivocate and be prepared for the potential fallout. In this case, Uber equivocated (or at least appeared to), and they took some heat for it - some quite vocally by Seer CEO +Wil Reynolds 

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Join me on the #SEMPOCHAT tomorrow, 1/31, at 2pm Eastern - I'll be talking ORM with +Andy Beal and +Simon Heseltine - http://www.sempo.org/events/EventDetails.aspx?id=913645

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I'm sure everyone heard about Matt Cutts' announcement that he was leaving Google for good. Yesterday, his former boss at Google, Amit Singhal, announced he was joining Uber to work on their self-driving car program.

Note the hummingbird in the background of this shot. I wonder what he was talking about. :-)
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